From the bestselling author of Zig Ziglar’s Secrets of Closing the Sale comes a guide to maximizing your professional potential.

Fact: Eighty-five percent of the reason you get a job, keep a job, and move ahead in the job depends on your people skills—your ability to deal with others effectively.

Now, Zig Ziglar, America’s #1 master of motivation, shows you the people-oriented formulas, principles, and techniques that will take you straight to the top! You’ll learn:

• 17 maxims to unlock performance
• 10 commandments for running a meeting
• 5 management myths that should be exploded
• 6 key work attitudes
• 22 principles to meet a person’s needs
• The 7-step goal-setting formula
• 3 ways to build healthy self-esteem
• And much more

Whether your management style needs a tune-up or a major overhaul, Zig Ziglar’s keen advice will assure you of running a high-performance organization—with unbeatable results!

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Zig Ziglar, author of the best-selling See You at the Top is an internationally renowned speaker and authority on high-level performance. His I CAN course is taught in more than 3,000 schools, and hundreds of companies and businesses utilize his tapes, books, and videos to train their employees effectively. He has taught his biblically based principles for becoming a more effective persuader and person to sales organizations, church groups, schools, and businesses. He has addressed thousands more through numerous television and radio appearances and his films. His Sunday school class held at first Baptist church, Dallas, is broadcast each Sunday morning, via satellite.

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Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.

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