The Streaming Media Guide (Hardcover)

Idioma: inglés

Editorial: Taylor & Francis Ltd, London, 2019

1138367516 / 9781138367517

Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail

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Vendedor de IberLibro desde 12 de octubre de 2005

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Descripción del artículo del vendedor

Hardcover. Streaming media has irreversibly revolutionised the ways in which media is transmitted and consumed. Most of us engage with streaming media on a daily basis via platforms that deliver our entertainment: Spotify, YouTube and Netflix are new brands which many of us engage with daily for our information and entertainment. It has created upheaval in the entire value chain and wiped out industries slow to adapt to it (like the video store rental chain). And it continues to evolve. Streaming media is transforming business communications in myriad ways, and it is becoming almost as crucial for project managers and marketers to understand streaming technology as it is for media professionals. The Streaming Media Guide demystifies the technology and features behind a successful streaming media service, especially in the context of how it is used by broadcasters and other media organisations. Common terms and systems being used in this space are presented and defined simply and clearly for non-technical readers. Best practice examples from Michael D'Oliveiro's experiences demonstrate how this technology can be successfully implemented.This book equips any media professional with the most basic of traditional media knowledge to enable confident conversations in the typical media organisation they work in. For technology-based graduates or dedicated broadcast professional seeking to refresh their understanding, this book provides enough information to form a solid foundation for day-to-day work. Finally, for leaders in cross-functional senior management matrices, information is provided to enable you to understand and exploit streaming media capabilities as a business. This will be the ultimate reference source, guaranteed to be bedside reading for anyone serious about using streaming media. This book demystifies the technology and features behind a successful streaming media service, especially in the context of how it is used by broadcasters and other media organisations. It will equip media professionals with the knowledge to enable confident conversations in the typical media organisation they work in. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

N° de ref. del artículo 9781138367517

Título
The Streaming Media Guide (Hardcover)
Autor
Michael D'Oliveiro
Editorial
Taylor & Francis Ltd, London
Año de publicación
2019
Estado
new
Encuadernación
Hardcover
Idioma
inglés
ISBN 10
1138367516
ISBN 13
9781138367517

Grand Eagle Retail

Bensenville, IL, Estados Unidos de America

Vendedor de 5 estrellas

Vendedor de IberLibro desde 12 de octubre de 2005

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