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Strategy-Specific Decision Making: A Guide for Executing Competitive Strategy

William G. Forgang

ISBN 10: 8120326172 / ISBN 13: 9788120326170
Editorial: PHI Learning 0
Nuevos Condición: New Encuadernación de tapa blanda
Librería: BookVistas (New Delhi, DELHI, India)

Librería en AbeBooks desde: 24 de noviembre de 2010

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Strategy-specific decision making is an essential skill for students who are engaged in case study analysis or managing a firm in computer-based simulation. This compact and practical book provides students of management and decision makers - future and current managers - a holistic, down-to-earth approach to strategic management and developing strategies and making decisions in today`s dynamic and changing business environment. It is designed to assist them in evaluating/monitoring outcomes and formulating and executing comprehensive competitive business strategies. Throughout, the text focuses on the implementation of a firm`s competitive strategy at all levels. It uses a cohesive case study to highlight the key themes and provides the tools to assess the choices that result in a unified implementation of a firm`s strategy and the realization of its financial goals. The book is designed for business/corporate strategy courses that utilize simulation to enliven and enrich the learning experience. The book would help the students in making decisions in product design, production, human resources, marketing, and finance. The tables and figures and the seven case studies are intended to illustrate and reinforce the theoretical aspects. Besides students, practicing managers would find this book highly useful in making strategy-specific decisions. CONTENTS: Preface. Acknowledgments A Note to Instructors, Students, and Managers. Cohesion Case: Gelle`s Building Products. 1. Managing by Competitive Strategy. 2. Competitive Strategy. 3. Strategy-Specific Decision Making. 4. Performance-Based Measurement Systems. 5. Implementing the Strategy: Downstream and Upstream Analysis. 6. Strategy-Specific Decisions and Management Control Systems. 7. From Value Proposition to Outcomes. 8. Performance Measurements and the Multiple Products Firm. 9. Leadership and Strategy-Specific Decision Making. Appendixes: Review of Gelle`s Building Products Case. Instructor`s and Student`s Simulation Guide. Part A.Pre-Simulation Activities. Part B.Post-Simulation Activities. Cases:Nancy` Women`s Shoppe. Don Batts. Randolph Hooke. Rockwell`s Health Club. Raymond Specialo and Family. Karl`s of Maine. Timothy Ryan. Bibliography. Index Printed Pages: 200. N° de ref. de la librería 11280

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Título: Strategy-Specific Decision Making: A Guide ...

Editorial: PHI Learning 0

Encuadernación: Softcover

Condición del libro:New

Edición: First edition.

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