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Strategic Management: Formulation, Implementation and Control (SIE)

Amita Mital,John Pearce,Richard Robinson

ISBN 10: 0070264384 / ISBN 13: 9780070264380
Editorial: Tata McGraw-Hill Education Pvt. Ltd., 2008
Nuevos Condición: New Encuadernación de tapa blanda
Librería: BookVistas (New Delhi, DELHI, India)

Librería en AbeBooks desde: 24 de noviembre de 2010

Cantidad: > 20

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Descripción

The authors have used a model of the strategic management process as the basis for the organization of the text material. The model provides a systematic and student-friendly treatment to the study of strategic management. While having a solid academic foundation, the text material would be liked for its practical, skills-oriented approach. Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout the text. A wide assortment of Business Week short cases and traditional, longer strategic management cases offers flexibility to the instructors and students to choose a set of cases best suited to their needs. Table of contents PART I: OVERVIEW OF STRATEGIC MANAGEMENT Chapter 1 Strategic Management PART II: STRATEGY FORMULATION Chapter 2 Defining the Company?s Mission and Social Responsibility Chapter 3 Corporate Social Responsibility and Business Ethics Chapter 4 The External Environment Chapter 5 The Global Environment Chapter 6 Internal Analysis Chapter 7 Long-Term Objectives and Strategies Chapter 8 Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages Chapter 9 Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder Value PART III: STRATEGY IMPLEMENTATION, CONTROL, AND INNOVATION Chapter 10 Implementing Strategy: Objectives, Tactics, Outsourcing, Policies, and Rewards Chapter 11 Structuring an Effective Organization Chapter 12 Organizational Leadership and Culture Chapter 13 Strategic Control, Innovation, and Entrepreneurship PART IV : CASES Guide to Strategic Management Analysis Businessweek Case Comprehensive Cases Printed Pages: 820. N° de ref. de la librería 23106

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Detalles bibliográficos

Título: Strategic Management: Formulation, ...

Editorial: Tata McGraw-Hill Education Pvt. Ltd.

Año de publicación: 2008

Encuadernación: Softcover

Condición del libro:New

Edición: 5th or later edition.

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