Strategic Management: Concepts and Cases. Este artículo no está disponible.
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Idioma: inglés
Editorial: Pearson College Div, 2010
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N° de ref. del artículo 0136120989-VB
- Título
- Strategic Management: Concepts and Cases
- Autor
- David, Fred R.
- Editorial
- Pearson College Div
- Año de publicación
- 2010
- Estado
- As New
- Encuadernación
- hardcover
- Idioma
- inglés
- ISBN 10
- 0136120989
- ISBN 13
- 9780136120988
A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.
In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases.
The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases.
The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
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Reseña del editor
A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts. In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases. The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
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