Social Psychology: Handbook of Basic Principles

This new reference work provides a comprehensive and scholarly overview of the basic principles that underlie social behavior. Presenting the most up-to-date theory and research in the biological, cognitive, motivational, interpersonal, and group/cultural systems, leading social psychologists review a broad range of principles, including expectancies, goals, explanations, arousal, social influence, interdependence, social conflict, social standards, and many others. This book will be of interest to students, researchers, and educators in social and personality psychology.