Smart Brevity: The Power of Saying More with Less (Revised and Updated)

Vandehei, Jim; Allen, Mike; Schwartz, Roy

ISBN 10: 1523516976 ISBN 13: 9781523516971
Editorial: Workman Publishing, 2022
Usado Hardcover

Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America Calificación del vendedor: 5 de 5 estrellas Valoración 5 estrellas, Más información sobre las valoraciones de los vendedores

Vendedor de AbeBooks desde 24 de marzo de 2009

Este artículo en concreto ya no está disponible.

Descripción

Descripción:

Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. N° de ref. del artículo G1523516976I3N00

Denunciar este artículo

Sinopsis:

The big idea: If you want to get heard in the information age, you need to change the way you write. Now. Smart Brevity will teach you how. Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity ― think Strunk and White’s Elements of Style for the digital age. In SMART BREVITY: Write Less. Say More. Be Heard, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.

Acerca del autor: Jim VandeHei is the co-founder, CEO and Chairman of Axios, a media company focused on breaking news and invaluable insights across business, politics, technology and the world. VandeHei is also an executive producer of the Emmy Award-winning docu-news series, Axioson HBO. Before Axios, VandeHei co-founded and was CEO of Politico, the media company that upended and revolutionised political and policy journalism in Washington, New York, and Europe. Overseeing both the editorial and business teams, VandeHei was the leading strategist behind its highly scalable and successful business model. Prior to this, VandeHei spent more than a decade as a reporter, covering the Presidency and Congress for The Wall Street Journal and The Washington Post. He was named national Editor of the Year in 2016. VandeHei is from Oshkosh, Wisconsin. He has a bachelor's degree from the University of Wisconsin-Oshkosh. 
 
Mike Allen is a co-founder of Axios. Mike is responsible for Axios editorial coverage, and writes the flagship daily newsletters, Axios AM and Axios PM. Mike was a co-founder of Politico, where he created the Playbook franchise and helped build the company for its first decade. He has been named several times to Vanity Fair's 'New Establishment' list. He is also an alumnus of TIME, The New York Times, The Washington Post, the Richmond Times-Dispatch and The (Fredericksburg, Va.) Free Lance-Star. Allen is from Orange County, Calif., and graduated from Washington and Lee University.

Roy Schwartz is the co-founder and President of Axios. As President, Schwartz has led Axios through multiple fundraising rounds, overseen all company strategy and business operations and most recently launched Axios HQ, an internal communications software platform to help teams communicate more effectively. Schwartz also serves as executive producer of the Emmy Award-winning docu-news series Axios on HBO. Under his leadership, Axios was listed as one of Fast Company’s 'World’s Most Innovative Companies 2018' and announced as Washington Business Journal’s '2021 Fastest Growing Companies'. Schwartz has been named as one of DCInno's 2016 '50 on Fire' for marketing and advertising, and as 2015 FOLIO 100 'Corporate Catalyst'. Schwartz is the former chief revenue officer for Politico. Prior to Politico, he was a Partner at Gallup’s management consulting practice in Washington, DC and California advising Fortune 500 companies on employee and customer engagement. Schwartz was born in Israel and grew up in England. He has a bachelor's degree and M.B.A. from the University of Maryland.

"Sobre este título" puede pertenecer a otra edición de este libro.

Detalles bibliográficos

Título: Smart Brevity: The Power of Saying More with...
Editorial: Workman Publishing
Año de publicación: 2022
Encuadernación: Hardcover
Condición: Good
Condición de la sobrecubierta: No Jacket

Los mejores resultados en AbeBooks

Existen otras 62 copia(s) de este libro

Ver todos los resultados de su búsqueda