T�tulo: Shopper, Buyer, and Consumer Behavior: Theory, Marketing Applications, and Public Policy
Editor: Atomic Dog
Fecha de publicaci�n: 2008
Idioma: Ingl�s
ISBN 10: 1426630506
ISBN 13: 9781426630507
Encuadernaci�n: Paperback
Edici�n: 4.
Estado: New

Acerca de

Sinopsis

Consumerism at its best! This up-to-date text focuses on consumer shopping, buying and consumption behavior topics looking at both domestic and international theory and examples. It is divided into sections on marketing foundations, consumer decision making, psychological and sociological influences on consumer decision making, and special topics relating to public policy, organizational buying and conducting research. The principles presented have application in not-for-profit and for-profit settings. A series of relevant cases are also included.

Rese�a del editor

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

Descripci�n de la librer�a

$ave Ca$h on your TEXTBOOKS. We strive to make your books affordable.

Ver la p�gina web de la librer�a

Informaci�n empresarial del vendedor

Yaffa Books
186-15 Midland Pkwy, Jamaica, NY, 11432, U.S.A.

Condiciones de venta y env�o

Condiciones de venta

We guarantee the condition of every book as it�s described
on the Abebooks web sites. If you�re dissatisfied with your
purchase (Incorrect Book/Not as Described/Damaged) or if the
order hasn�t arrived, you�re eligible for a refund within 30
days of the estimated delivery date. If you�ve changed your
mind about a book that you�ve ordered, don't worry, we have a Money Back Guarantee. Please use the Ask bookseller a question link to contact us and we�ll respond the same day.
Steven Savetsky
73-22 1...

M�s informaci�n

Derecho a cancelaci�n

Condiciones de env�o

Orders ship same day.

Tarifas de env�o en Estados Unidos de America

Tarifas de env�o en Estados Unidos de America
Cantidad del pedido	De 5 a 21 d�as h�biles	De 2 a 4 d�as h�biles
Primer art�culo	EUR 0.00	EUR 6.00

Los plazos de entrega los establecen los vendedores y var�an seg�n el transportista y la ubicaci�n. Los pedidos que pasan por la aduana pueden sufrir retrasos y los compradores son responsables de los aranceles o tarifas asociadas. Los vendedores pueden ponerse en contacto con usted en relaci�n con cargos adicionales para cubrir cualquier aumento en los costes de env�o de los art�culos.