**Editor’s Pick** from Booklife by Publishers Weekly
***Readers’ Favorite 5-Star Award Winner***
"This book is terrific. It lives up to its promise and more. I could hardly put the book down after I started reading it." - Joe Wisinski for Readers’ Favorite
"A strategy-packed business marketing guide..." - BookLife for Publishers Weekly
Welcome to BRAIN GLUE™, the secret to making your ideas "sticky" so they stick to your prospect’s brain like glue, raising the persuasive power of your ads, emails, social media posts, and one-on-one presentations.
Want an easier way to get people to buy your products and say YES to your ideas? Then you need to keep reading...
People buy for emotional reasons. Yet "emotional selling" is missing from most marketing.
That’s why so many pros are now using BRAIN GLUE™ to boost the performance of their ads, emails, social media posts, and one-on-one presentations.
"This is one of the most important marketing books you will ever read!" -Mike Scotto, Former Div. Director of Marketing, JCPenney
Based on sold-out workshops at the US Small Business Administration, here’s how top marketers turn ordinary products into blockbusters (with little or no cost)!
Consider this.
What do the phrase, "If the glove don’t fit you must acquit," and the product name, "Squatty Potty," have in common?
More than you probably realize. Both have achieved incredible success by tapping into the right side of their audiences’ brains. How can YOU do the same? This is what I am going to show you. I think you’ll be surprised at how easy and powerful this can be.
The Answer Is "Right-Brain" Selling
Right-brain selling triggers the emotion centers of the brain, where decisions are made, making it easier to get your prospects to say yes to just about any product or idea you have.
Top marketers, attorneys, and politicians depend on it while limiting access, for fear competitors will use it against them.
But that’s about to change for you.
Each of the 14 strategies you are about to discover has the power to catapult your results into the stratospheres of success that you’ve always wanted to reach.
Here’s a sampling of what’s included:
- How a broke entrepreneur skyrocketed his income past giant competitors with a simple change to the name of his product
- A trick top attorneys use that transforms fence-sitters into rabid fans
- How a woman with no business experience shot past male-dominated competitors by applying uncommon logic to her business
- When a "logical" presentation may be the wrong approach to winning sales
- Five words that establish instant credibility, even with tough customers
- How to avoid "trigger" words that sabotage your ads and sales pitch
- A simple twist to WHAT you say that magnifies your power of persuasion
- "Shock Words" that stimulate the emotion center of your prospect’s brain
- How a TURN-OFF can be the greatest TURN-ON for your prospect
- Five ways to "surprise" your prospect into buying from you
And more!
Once you experience it, you’ll wonder why no one told you about this before!
So, if you want an easier way to get people to buy your products and say YES to your ideas...
then scroll up and click the "Add to Cart" button now!
James I. Bond is one of America's leading behavioral management and business marketing specialists. For thirteen years he ran one of Southern California's leading behavioral management firms, working with a who's who of American business. Early in his career, he ran an advertising agency in Montreal, working with a wide range of Fortune 500 and smaller firms. He is a past workshop chairman for the resource partner of the U.S. Small Business Administration, has been a featured guest speaker at three Southern California universities, and has been a popular guest on a wide range of marketing and business podcasts. James resides in Thousand Oaks, California.
