Used items may not include media like access codes or CDs. Fast shipping! Expedited orders take 1-3 business days! Media mail may take up to 5 business days.

N� de ref. del art�culo 3C-9781337408004-N

Contactar al vendedor

Denunciar este art�culo

Detalles bibliogr�ficos

T�tulo: SELL (with MindTap 1 term Printed Access Card)
Editor: South-Western College Pub
Fecha de publicaci�n: 2019
Idioma: Ingl�s
ISBN 10: 133740800X
ISBN 13: 9781337408004
Encuadernaci�n: Paperback
Estado: new

Acerca de

Sinopsis

Through ongoing research into students� workflows and preferences, Ingram/LaForge/Avila/Schwepker/William's SELL, 6th Edition from 4LTR Press offers multiple options including an easy-reference, paperback textbook with Chapter Review Cards, and an innovative online experience�all at an affordable price. With MindTap, students can access their course materials and study tools anytime, and on most devices!

Acerca de los autores

Ramon A. Avila (Ph.D., Virginia Tech University) is the George and Frances Ball Distinguished Professor Emeritus of Marketing at Ball State University. Before coming to Ball State, he worked in sales with the Burroughs Corporation. He has held two visiting professorships at the University of Hawaii and the Kelley School of Business at Indiana University. Dr. Avila was awarded the 2009 University Sales Center Alliance Distinguished Sales Educator. He has also earned Ball State�s Outstanding Faculty Award and Leavey Award for innovation in the classroom with his advanced selling class. Dr. Avila was presented the 1999 Mu Kappa Tau�s Outstanding Contributor to the Sales Profession and was only the third recipient of this award. He has also received the University�s Outstanding Service award, the University�s Outstanding Junior Faculty award and the College of Business Professor of the Year. He also earned the Dean�s Teaching award every year since its inception in 1987. His primary research is in personal selling and sales management. His work has appeared in the Journal of Marketing Research, Journal of Personal Selling & Sales Management, the Journal of Management, Industrial Marketing Management, the Marketing Management Journal and the Journal of Marketing Theory & Practice. In addition to this text, he is the co-author of THE PROFESSIONAL SELLING SKILLS WORKBOOK and SALES MANAGEMENT: ANALYSIS AND DECISION MAKING.

Michael R. Williams (Ph.D., Oklahoma State University) is the American Floral Services Chair in Marketing and Professor of Marketing at Oklahoma City University. His is emeritus professor of marketing at Illinois State University and founding director of the Professional Sales Institute. Before academia, Dr. Williams established a successful career in industrial sales, market research and sales management. He co-authored sales management and professional selling books as well as many executive monographs and white papers. His national and international published research includes Journal of Personal Selling & Sales Management, International Journal of Purchasing and Materials Management, Journal of Business and Industrial Marketing, Journal of Business Research, Journal of Marketing Theory & Practice, Marketing Management Journal, Quality Management Journal, Journal of Engineering Education, Journal of Selling and Major Account Management and Journal of Industrial Technology. His academic honors include AMA�s Marvin Jolson Award for Best Contribution to Selling and Sales Management, Outstanding Article for the Year in the Journal of Business and Industrial Marketing, the AACSB�s Leadership in Innovative Business Education award, the Marketing Science Institute�s Alden G. Clayton Competition and the Mu Kappa Tau Marketing Society award for Outstanding Scholarly Contribution to the Sales Discipline. His academic and corporate teaching and research awards include Old Republic Research Scholar, a seminar at Oxford�s Brasenose College, Who�s Who in American Education and Who�s Who in America. He served as program chair and conference director for the National Conference in Sales Management, special issue co-editor for Journal of Business Research, and he continues serving in leadership roles for sales-related organizations.

Thomas N. Ingram (Ph.D., Georgia State University) is professor emeritus of marketing and department chair at Colorado State University. Before commencing his academic career, he worked in sales, product management and sales management with Exxon and Mobil. Dr. Ingram is a recipient of the Marketing Educator of the Year award given by Sales and Marketing Executives International (SMEI). He was honored as the first recipient of the Mu Kappa Tau National Marketing Honor Society recognition award for Outstanding Scholarly Contributions to the Sales Discipline. The University Sales Center Alliance has designated Dr. Ingram as a Distinguished Sales Educator for his long-term contributions to sales education. He has served as the editor of the Journal of Personal Selling & Sales Management, chair of the SMEI Accreditation Institute and member of the Board of Directors of SMEI. He is also the former editor of the Journal of Marketing Theory & Practice. Dr. Ingram�s primary research is in personal selling and sales management. His work has appeared in professional journals such as the Journal of Marketing, Journal of Marketing Research, Journal of Personal Selling & Sales Management and the Journal of the Academy of Marketing Science. He is the co-author of one of the Ten Most Influential Articles of the 20th Century," as designated by the Sales and Sales Management Special Interest Group of the American Marketing Association."

Charles H. Schwepker, Jr. (Ph.D., University of Memphis) is the Randall and Kelly Harbert Marketing Professor at the University of Central Missouri. He has experience in wholesale and retail sales and his research interests are in sales management, personal selling and marketing ethics. His articles have appeared in the Journal of the Academy of Marketing Science, Journal of Business Research, Journal of Public Policy and Marketing, Journal of Personal Selling & Sales Management, Journal of Service Research, Industrial Marketing Management and Journal of Business Ethics. He has also published in national and regional proceedings and books including THE OXFORD HANDBOOK OF STRATEGIC SALES AND SALES MANAGEMENT, MARKETING COMMUNICATIONS CLASSICS, HANDBOOK OF UNETHICAL WORK BEHAVIOR and ENVIRONMENTAL MARKETING. He has received honors for both teaching and advising, including the Hormel Teaching Excellence award, the Alumni Foundation Harmon College of Business Administration Distinguished Professor Award and the Byler Distinguished Faculty Award (awarded to one faculty member at the University of Central Missouri each year to recognize their teaching, research and service). Dr. Schwepker also received the James Comer Award for best contribution to selling and sales management theory awarded by the Journal of Personal Selling & Sales Management and three Outstanding Paper" awards at the National Conference in Sales Management. He is on the editorial review boards of the Journal of Personal Selling & Sales Management, Journal of Marketing Theory & Practice, Journal of Business & Industrial Marketing and Journal of Relationship Marketing, and Journal of Selling. He has served as special issue editor for the Journal of Selling and has won awards as outstanding reviewer five times. He is a co-author of Sales Management: Analysis and Decision-Making."

Raymond W. (Buddy) LaForge is the Brown-Forman Professor Emeritus of Marketing at the University of Louisville. His has published in many journals, including the Journal of Marketing, Journal of Marketing Research, Journal of the Academy of Marketing Science, He has co-authored several leading books on marketing, sales management, professional selling and strategic leadership. Dr. LaForge has served on the board of many organizations, including as vice president/marketing for the Academy of Business Education; vice president of marketing, teaching and conferences for the American Marketing Association Academic Council; and as chair and vice chair for awards and recognition for the American Marketing Association Sales Interest Group. Dr. LaForge has received numerous awards including the Outstanding Sales Scholar Award from Mu Kappa Tau, Special Recognition Award from the American Marketing Association Sales SIG, Top Thirteen Faculty Favorites at the University of Louisville, Distinguished Scholar Award from the Research Symposium on Marketing and Entrepreneurship, Distinguished Sales Educator Award from the University Sales Center Alliance, Undergraduate Teaching Award from the College of Business, Faculty Favorite Award from REACH Ambassadors, Beta Alpha Psi Outstanding College of Business Faculty Award, James M. Comer Award from the Journal of Personal Selling and Sales Management, Gerald E. Hills Best Paper Award from the American Marketing Association Entrepreneurial Marketing SIG, Sales Excellence Award from Louisville Sales Leaders, College of Business Student Council Faculty-of-the Year Award, Lifetime Achievement Award from the American Marketing Association Sales SIG, Lifetime Achievement Award from the Global Research Symposium on Marketing and Entrepreneurship.

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

Descripci�n de la librer�a

We sell books!

Ver la p�gina web de la librer�a

Informaci�n empresarial del vendedor

THREE CAMPUS LP
3500 Comsouth Dr, Ste 300, Austin, TX, 78744, U.S.A.

Condiciones de venta y env�o

Condiciones de venta

Derecho al desistimiento

Si es un consumidor, puede rescindir el contrato de acuerdo con lo siguiente. Por consumidor se entiende cualquier persona f�sica que act�e con fines ajenos a su actividad comercial, empresarial, oficio o profesi�n.

Informaci�n sobre el derecho de desistimiento

Derecho legal de desistimiento

Tiene derecho a rescindir este contrato en un plazo de 14 d�as sin dar ning�n motivo.

El periodo de desistimiento vencer� a los 14 d�as desde que usted, o un tercero que no sea el transportista e indicado por usted, adquiera la posesi�n f�sica del �ltimo bien o del �ltimo lote o pieza.

Para ejercer el derecho de desistimiento, complete de forma electr�nica y env�e una declaraci�n clara en nuestro sitio web, desde "Mis compras" en "Mi cuenta". Le enviaremos sin demora un acuse de recibo de dicho desistimiento a trav�s de un soporte duradero (por ejemplo, por correo electr�nico).

Para cumplir con el plazo de desistimiento, basta con que env�e su comunicaci�n relativa al ejercicio del derecho de desistimiento antes de que venza el periodo de desistimiento.

Efectos del desistimiento

Si rescinde este contrato, le reembolsaremos todos los pagos que hayamos recibido de usted, incluidos los gastos de env�o (excepto los gastos adicionales que surjan si elige un tipo de env�o que no sea el tipo de env�o est�ndar m�s econ�mico que ofrecemos).

Podemos hacer una deducci�n del reembolso por la p�rdida de valor de cualquier bien suministrado, si la p�rdida es el resultado de una manipulaci�n innecesaria por su parte.

Efectuaremos el reembolso sin demoras indebidas y, a m�s tardar, 14 d�as despu�s de que se nos informe de su decisi�n de rescindir este contrato.

Efectuaremos el reembolso utilizando el mismo medio de pago que utiliz� para la transacci�n inicial, a menos que haya acordado expresamente lo contrario; en cualquier caso, no incurrir� en ning�n cargo como resultado de dicho reembolso.

Podremos retener el reembolso hasta que hayamos recibido los bienes o hasta que nos haya presentado una prueba de que los ha devuelto, lo que ocurra primero.

Deber� devolver los bienes o entregarlos a Wrigley Books, Austin, Texas, U.S.A., sin demoras indebidas y, en cualquier caso, en un plazo m�ximo de 14 d�as a partir del d�a en que nos comunique su desistimiento del presente contrato. El plazo se cumple si devuelve la mercanc�a antes de que venza el periodo de 14 d�as. Tendr� que asumir los gastos directos de devoluci�n de los bienes. Usted solo es responsable de la disminuci�n del valor de los bienes como resultado de una manipulaci�n distinta a la necesaria para establecer la naturaleza, las caracter�sticas y el funcionamiento de los bienes.

Excepciones al derecho de desistimiento

El derecho de desistimiento no se aplica a lo siguiente:

La entrega de peri�dicos, diarios o revistas, con la excepci�n de los contratos de suscripci�n; y
El suministro de contenido digital que no se proporcione en un soporte tangible (por ejemplo, en un CD o DVD) si, al hacer el pedido, acept� que pod�amos empezar a entregarlo y que no podr�a desistir una vez iniciada la entrega.

Condiciones de env�o

Tarifas de env�o en Estados Unidos de America

Tarifas de env�o en Estados Unidos de America
Cantidad del pedido	De 4 a 9 d�as h�biles	De 2 a 5 d�as h�biles
Primer art�culo	EUR 2.18	EUR 4.79

Los plazos de entrega los establecen los vendedores y var�an seg�n el transportista y la ubicaci�n. Los pedidos que pasan por la aduana pueden sufrir retrasos y los compradores son responsables de los aranceles o tarifas asociadas. Los vendedores pueden ponerse en contacto con usted en relaci�n con cargos adicionales para cubrir cualquier aumento en los costes de env�o de los art�culos.