The Road to AUM: Driving Assets Under Management through Effective Marketing and Sales

Idioma: inglés

Editorial: Noble Ark Ventures, 2018

0999720406 / 9780999720400

  • Tapa blanda
  • Usado
Ver todos los detalles

Librería: World of Books Inc, Montgomery, IL, Estados Unidos de AmericaWorld of Books Inc

Vendedor de 4 estrellas

Vendedor de IberLibro desde 23 de marzo de 2026

Tapa blanda

Condición: Usado - Bueno

EUR 15,73

 Gastos de envío gratis 
Se envía dentro de Estados Unidos de America

Cantidad disponible: 1 disponible

Añadir al carrito
Devoluciones gratuitas de 30 días

Descripción del artículo del vendedor

Got performance? Seeking assets to manage? Frustrated by the youthful research professionals across the table who just don't get it while seeming to control billions?Managers are often challenged by the process of asset gathering. Why doesn't the market recognize the firm's value? Where is the AUM? Here is a big idea--let's ask these institutions why most managers do not have their assets and never will. These pages convey the responses of institutional investors worldwide to these questions and more so that managers can hear their feedback directly and utilize it to create a game plan designed around what matters most to asset allocators.Managers are a passionate lot. They work hard building firms, track records, and teams. Their strategies are different. They are out in the market, spending precious time and money in the pursuit of institutional assets to manage. Their numbers are better than exponentially larger, well branded, and longer tenured investment management competitors. Managers anticipate this outperformance will make all the difference in asset gathering. However, the assets consistently go to the biggest players in the industry, largely agnostic to asset class, vehicle type, and market cycle. Occasional entrants make a big splash, while the industry remains a pyramid. Few firms make it to their desired capacity. What makes the difference in institutional investment management marketing and sales?The Road to AUM provides investment managers and business owners, as well as marketing and sales professionals with a roadmap to institutional asset growth based on observations and comments directly from the institutions themselves. Whether a firm is launching, emerging, stuck in neutral, or moving in a new direction, an aerial view of the road ahead is paramount. This book will tell managers what the market will not. It will explain where to spend time and resources, and where to save them. The book offers a view of the forest through the trees for managers seeking a path to asset growth. …

N° de ref. del artículo CIN0999720406VG

Título
The Road to AUM: Driving Assets Under Management through Effective Marketing and Sales
Autor
Sandra Powers Murphy
Editorial
Noble Ark Ventures
Año de publicación
2018
Estado
Very Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
0999720406
ISBN 13
9780999720400

World of Books Inc

Montgomery, IL, Estados Unidos de America

Vendedor de 4 estrellas

Vendedor de IberLibro desde 23 de marzo de 2026

Tarifas de envío en Estados Unidos de America

ArtículoDe 4 a 12 días hábilesDe 3 a 6 días hábiles
Primer artículoEUR 0,00EUR 9,77
Los plazos de entrega los establecen los vendedores y varían según el transportista y la ubicación. Los pedidos que pasan por la aduana pueden sufrir retrasos y los compradores son responsables de los aranceles o tarifas asociadas. Los vendedores pueden ponerse en contacto con usted en relación con cargos adicionales para cubrir cualquier aumento en los costes de envío de los artículos.

Métodos de pago

  • Visa
  • Mastercard
  • American Express
  • Carte Bleue
  • Apple Pay
  • Google Pay

Descripción de la tienda

Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

Especialidad

Second Hand - All Genre

Información empresarial del vendedor

SBYB, Inc.

900 Knell Road
Montgomery, IL Estados Unidos de America 60538