Rise. Fight. Repeat. Because Every Brand You Build. Begins With the Battles You?ve Won Within

Do you wish to build brands that matter.. and a career that inspires? In your hands, you hold not just a book, but the distilled wisdom of two decades spent in the trenches of Indian pharmaceutical marketing. “Rise, Fight, Repeat” is not a collection of borrowed success stories. It's a lived experience … one man's through battles with illness, self-doubt, corporate politics, and ever-evolving market challenges,

Abhinav Sharma carved a niche where patient-centricity meets powerful brand-building. With humor, humility, and hard-earned lessons, Abhinav shares:

• How to build brands from zero with belief.
• Why field learning is your real MBA.
• The art of launching First-in-India molecules.
• Navigating corporate culture without losing your soul.
• Evolving as a marketer in the digital and AI era.
• Lessons from Covid that redefined pharma marketing.