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Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! N° de ref. del artículo S_453528303
Whether you’re a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today’s retail marketplace―from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop.
In this practical, how-to guide, retail expert Rick Segel shares his expertise and reveals what it takes to be successful. You’ll get a handle of the basics of launching and growing your business, from writing a business plan and finding a great location to hiring and keeping great staff. Find out how to meet and exceed customer expectations, create a positive shopping experience, provide top-notch customer service, and earn customer loyalty. Discover how to:
Make your new venture succeed beyond your wildest dreams with a little help from Retail Business Kit For Dummies!
Note: CD-ROM/DVD and other supplementary materials found in the print version of this title are not included as part of eBook file.
Acerca del autor:
Rick Segel, CSP is an international retail expert and author of 8 books on retailing. Segel is the Online Retail Marketing Expert for Staples.com and is the creator of the highly acclaimed Retail Awards Program in Massachusetts. His weekly column is read by more than 10,000 retailers worldwide.
Título: Retail Business Kit For Dummies
Editorial: For Dummies
Año de publicación: 2008
Encuadernación: Paperback
Condición: Very Good
Edición: 2ª Edición
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