ReWork: (Vermilion Life Essentials)

A radical new business book from business trailblazers Jason Fried and David Heinemeier Hansson that offers a reappraisal of business best practice - advocating stripping everything back to bare essentials. With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who's ever dreamed of doing it on their own. It will COMPLETELY change your approach to work.

Every once in a while, a book comes out that changes just about everything. This is one of those books. Ignore it at your peril' -- Seth Godin, New York Times bestselling author
'Inspirational...REWORK is a minimalist manifesto that's profoundly practical. In a world where we all keep getting asked to do more with less, the authors show us how to do less and create more' -- Scott Rosenberg, Co-Founder of Salon.com
'Filled with excellent plain English advice, it's one of the best books out there for business productivity' -- ***** Reader review
'Every word is well-crafted, well-chosen, and easy to both digest and engage with' -- ***** Reader review
'Thought-provoking and truthful' -- ***** Reader review
'A must-read for today's managers' -- ***** Reader review
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From the founders of the trailblazing software company 37signals, here is a different kind of business book - one that explores a new reality.

Today, anyone can be in business. Tools that used to be out of reach are now easily accessible. Technology that cost thousands is now just a few pounds or even free. Stuff that was impossible just a few years ago is now simple.

That means anyone can start a business. And you can do it without working miserable 80-hour weeks or depleting your life savings. You can start it on the side while your day job provides all the cash flow you need. Forget about business plans, meetings, office space - you don't need them. The key is stripping everything back to the bare minimum and basics and then rebuilding; keeping everything simple and under control. You'll learn how to begin, why you need less than you think, when to launch, how to promote and whom (and when) to hire.

Hardcore entrepreneurs, small-business owners, people stuck in day jobs who want to get out, and artists who don't want to starve anymore will all find valuable inspiration and guidance in these pages.

It's time to rework work.

Perfect for readers of Tim Ferriss's The 4 Hour Work Week, Seth Godin's Purple Cow and Chris Anderson's The Long Tail.

David Heinemeier Hansson (Author)
DAVID HEINEMEIER HANSSON is the creator of Ruby on Rails, an open-source web framework on which hundreds of thousands of web applications have been built – including Twitter. He is also Fried’s business partner at 37signals and co-author of Rework.
37 SIGNALS is internationally renowned for its innovative web products, including Basecamp, Highrise and Campfire. Founded in 1999, 37signals has grown into a multi-million dollar company with over three million loyal customers. The company, based in Chicago, has been profiled in the Guardian, Time, Wired and Business Week.

Jason Fried (Author)
JASON FRIED is the founder of 37signals, a privately held web-based software development company and the co-author of the international bestseller Rework. His motto is, ‘It's simple until you make it complicated’.