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Detalles bibliogr�ficos

T�tulo: READINGS IN ACCOUNT PLANNING
Editor: Copy Workshop
Fecha de publicaci�n: 2017
Idioma: Ingl�s
ISBN 10: 1887229221
ISBN 13: 9781887229227
Encuadernaci�n: Encuadernaci�n de tapa blanda
Edici�n: 2� Edici�n
Estado: good

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Sinopsis

Actualizado: nueva edici�n.
Con algunos de los mejores pensamientos en el emocionante y desafiante campo de la planificaci�n de cuentas, esta notable compilaci�n se ha actualizado e incluye informaci�n adicional de algunos de los pensadores l�deres de hoy: John Griffiths, Malcolm Gladwell, Merry Baskin, Paul Feldwick, John Heilemann y muchos m�s. Comenzando con Stanley Pollitt, el fundador de la planificaci�n de cuentas, y yendo hasta una perspectiva importante en las redes sociales de Keith Quesenberry, autor de Social Media Strategy: Marketing and Advertising in the Consumer Revolution, este libro est� lleno de sabidur�a invaluable de l�deres en el campo, tanto aqu� como en el Reino Unido, donde todo comenz�.

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

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