• Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires.

• Each chapter is structured around easy-to-follow guidelines.

• Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.

• This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project.

• Exercises at the end of each chapter allow students to practice their newly acquired skills.

• Students learn that using questionnaires in research is both an art and a science―with principles that need to be followed for efficient, effective data collection.

• Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students.

• We’ve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.

• Each chapter is structured around easy-to-follow guidelines.

• Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.

• Exercises at the end of each chapter allow students to practice their newly acquired skills.

• Students learn that using questionnaires in research is both an art and a science―with principles that need to be followed for efficient, effective data collection.

• Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students.

• We’ve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.

Rese�a del editor

� Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires.

� Each chapter is structured around easy-to-follow guidelines.

� Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.

� This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project.

� Exercises at the end of each chapter allow students to practice their newly acquired skills.

� Students learn that using questionnaires in research is both an art and a science―with principles that need to be followed for efficient, effective data collection.

� Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students.

� We’ve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.

� Each chapter is structured around easy-to-follow guidelines.

� Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.

� Exercises at the end of each chapter allow students to practice their newly acquired skills.

� Students learn that using questionnaires in research is both an art and a science―with principles that need to be followed for efficient, effective data collection.

� Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students.

� We’ve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

Descripci�n de la librer�a

eCampus's mission is to set online bookstore industry standards for savings, selection, convenience and customer service as expressed in the company's slogan "Textbooks Easy. Fast. Cheap!" The company celebrated 15 years in business in 2015 and will continue to provide students with an easy, fast and cheap way to order their textbooks and materials for years to come.

Ver la p�gina web de la librer�a

Informaci�n empresarial del vendedor

A Book Company
2373 Palumbo Dr, Lexington, KY, 40509, U.S.A.

Condiciones de venta y env�o

Condiciones de venta

Derecho al desistimiento

Si es un consumidor, puede rescindir el contrato de acuerdo con lo siguiente. Por consumidor se entiende cualquier persona f�sica que act�e con fines ajenos a su actividad comercial, empresarial, oficio o profesi�n.

Informaci�n sobre el derecho de desistimiento

Derecho legal de desistimiento

Tiene derecho a rescindir este contrato en un plazo de 14 d�as sin dar ning�n motivo.

El periodo de desistimiento vencer� a los 14 d�as desde que usted, o un tercero que no sea el transportista e indicado por usted, adquiera la posesi�n f�sica del �ltimo bien o del �ltimo lote o pieza.

Para ejercer el derecho de desistimiento, complete de forma electr�nica y env�e una declaraci�n clara en nuestro sitio web, desde "Mis compras" en "Mi cuenta". Le enviaremos sin demora un acuse de recibo de dicho desistimiento a trav�s de un soporte duradero (por ejemplo, por correo electr�nico).

Para cumplir con el plazo de desistimiento, basta con que env�e su comunicaci�n relativa al ejercicio del derecho de desistimiento antes de que venza el periodo de desistimiento.

Efectos del desistimiento

Si rescinde este contrato, le reembolsaremos todos los pagos que hayamos recibido de usted, incluidos los gastos de env�o (excepto los gastos adicionales que surjan si elige un tipo de env�o que no sea el tipo de env�o est�ndar m�s econ�mico que ofrecemos).

Podemos hacer una deducci�n del reembolso por la p�rdida de valor de cualquier bien suministrado, si la p�rdida es el resultado de una manipulaci�n innecesaria por su parte.

Efectuaremos el reembolso sin demoras indebidas y, a m�s tardar, 14 d�as despu�s de que se nos informe de su decisi�n de rescindir este contrato.

Efectuaremos el reembolso utilizando el mismo medio de pago que utiliz� para la transacci�n inicial, a menos que haya acordado expresamente lo contrario; en cualquier caso, no incurrir� en ning�n cargo como resultado de dicho reembolso.

Podremos retener el reembolso hasta que hayamos recibido los bienes o hasta que nos haya presentado una prueba de que los ha devuelto, lo que ocurra primero.

Deber� devolver los bienes o entregarlos a eCampus, Lexington, Kentucky, U.S.A., sin demoras indebidas y, en cualquier caso, en un plazo m�ximo de 14 d�as a partir del d�a en que nos comunique su desistimiento del presente contrato. El plazo se cumple si devuelve la mercanc�a antes de que venza el periodo de 14 d�as. Tendr� que asumir los gastos directos de devoluci�n de los bienes. Usted solo es responsable de la disminuci�n del valor de los bienes como resultado de una manipulaci�n distinta a la necesaria para establecer la naturaleza, las caracter�sticas y el funcionamiento de los bienes.

Excepciones al derecho de desistimiento

El derecho de desistimiento no se aplica a lo siguiente:

La entrega de peri�dicos, diarios o revistas, con la excepci�n de los contratos de suscripci�n; y
El suministro de contenido digital que no se proporcione en un soporte tangible (por ejemplo, en un CD o DVD) si, al hacer el pedido, acept� que pod�amos empezar a entregarlo y que no podr�a desistir una vez iniciada la entrega.

Condiciones de env�o

Tarifas de env�o en Estados Unidos de America

Tarifas de env�o en Estados Unidos de America
Cantidad del pedido	De 3 a 7 d�as h�biles	De 1 a 5 d�as h�biles
Primer art�culo	EUR 3.45	EUR 6.03

Los plazos de entrega los establecen los vendedores y var�an seg�n el transportista y la ubicaci�n. Los pedidos que pasan por la aduana pueden sufrir retrasos y los compradores son responsables de los aranceles o tarifas asociadas. Los vendedores pueden ponerse en contacto con usted en relaci�n con cargos adicionales para cubrir cualquier aumento en los costes de env�o de los art�culos.