On Purpose: Delivering a Branded Customer Experience People Love

Shaun Smith

26 valoraciones de Goodreads

Idioma: inglés

Editorial: Kogan Page Ltd, United Kingdom, London, 2015

0749471913 / 9780749471910

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Librería: WorldofBooks, Goring-By-Sea, WS, Reino UnidoWorldofBooks

Vendedor de 5 estrellas

Vendedor de IberLibro desde 16 de marzo de 2007

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Condición: Usado - Bueno

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Envío por EUR 6,71 
Se envía de Reino Unido a Estados Unidos de America

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Descripción del artículo del vendedor

Brands growing rapidly have a clear sense of purpose and the value they bring to their customers and employees. On Purpose is a practical guide to executing business purpose successfully by delivering a branded customer experience people love. It presents a framework for success based on being clear about your brand purpose and promise so you can achieve exceptional results through exceptional experiences. It provides the tools for brands to stand out by defining, designing and delivering distinctive, valuable customer experiences across multiple channels.Because purpose is what you do, not what you claim, On Purpose helps you act on your business purpose by showing you how to make your brand stand out. Each chapter illustrates how to succeed in a specific channel by presenting interviews with purpose-driven leaders such as Vernon Hill (Metro Bank), John Forrest (Premier Inn) and Gav Thompson (giffgaff) and case studies of companies including:- Altro- Barclays Bank- Best Western- citizenM- IKEA- LEGO- Liberty Global Business Services- London 2012 Olympics- Lush- Nissan- O2- Timpson- Zappos. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. …

N° de ref. del artículo GOR007401869

Título
On Purpose: Delivering a Branded Customer Experience People Love
Autor
Shaun Smith
Editorial
Kogan Page Ltd, United Kingdom, London
Año de publicación
2015
Estado
Very Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
0749471913
ISBN 13
9780749471910
Peso del artículo
626 gramos
Dimensiones
156.0 x 234.0

WorldofBooks

Goring-By-Sea, WS, Reino Unido

Vendedor de 5 estrellas

Vendedor de IberLibro desde 16 de marzo de 2007

Tarifas de envío de Reino Unido a Estados Unidos de America

ArtículoDe 7 a 12 días hábilesDe 5 a 9 días hábiles
Primer artículoEUR 6,71EUR 14,38
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Descripción de la tienda

In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we’re helping charities increase revenue and reduce waste through re-commerce.…

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COOKERY, RECYCLE, CHARITY, USED BOOKS, MODERN, HISTORY, CHILDRENS, FICTION, CHEAP BOOKS, NON -FICTION

Información empresarial del vendedor

World of Books Ltd

Mulberry House, Woods Way Trading Estate
Goring-By-Sea, Reino Unido BN12 4QY