The Practitioner's Guide To Product Management

Jock Busuttil

183 valoraciones de Goodreads

Idioma: inglés

Editorial: Little, Brown Book Group, United Kingdom, London, 2015

034940674X / 9780349406749

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Librería: WorldofBooks, Goring-By-Sea, WS, Reino UnidoWorldofBooks

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Vendedor de AbeBooks desde 16 de marzo de 2007

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Descripción del artículo del vendedor

Product management has never been a more necessary or in-demand discipline for both technology startups and more established companies. Through technology, we have the means to enrich our work and leisure time in ways people, even just a few years ago, could only have dreamed about. It is easier, cheaper and quicker than it ever has been before to create technology products in both software and hardware. Everything is continually changing and the pace of innovation is perpetually increasing - just look at 3D printing.Product management is the art, science and skill of bringing a successful product to life. In The Practitioner's Guide To Product Management, Jock Busuttil looks what product managers do, how the role came to be, how it's still continuing to evolve, and why it's such good news that there's no prescribed route to becoming one. Busuttil also delves into examples of the good, the bad and the ill-advised products to consider why they succeeded and failed and give you the inside track on avoiding all the common product management pitfalls. The book examines the fine line between success and failure and reveals nine ways you can increase your product's chances of success.If you're new to product management and wondering what it's all about or if you're a product manager shooting for professional success, this book will give you the inside track on starting, developing, and then selling a new product. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

N° de ref. del artículo GOR006510821

Título
The Practitioner's Guide To Product Management
Autor
Jock Busuttil
Editorial
Little, Brown Book Group, United Kingdom, London
Año de publicación
2015
Estado
Very Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
034940674X
ISBN 13
9780349406749
Peso del artículo
272 gramos
Dimensiones
152.0 x 230.0

WorldofBooks

Goring-By-Sea, WS, Reino Unido

Vendedor de 5 estrellas

Vendedor de AbeBooks desde 16 de marzo de 2007

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