The Power of Simplicity
Jack Trout; Steve Rivkin
ISBN 10: 0070653623 ISBN 13: 9780070653627
Editorial: McGraw-Hill, 1998
Usado
Hardcover
Librería:
ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Vendedor de AbeBooks desde 2 de julio de 2009
Este artículo en concreto ya no está disponible.
Descripción
Descripción:
Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. N° de ref. del artículo G0070653623I2N00
Sinopsis:
Designed to show managers how to run their companies like successful entrepreneurs, this text looks for simple and innovative solutions that allow a company to thrive and focus on the business at hand without getting caught up in management philosophies.
Reseña del editor: In sports, when things go wrong, the best coaches say. "go back to the basics". Renowned marketing expert Jack Trout has a similar message for managers who are struggling to keep up with today's everchanging business climate: "Keep it Simple". Trout advocates the importance of paying attention to the basics and simplifying the processes in order to stay focused on the core business issues at hand. Through case studies and interviews with successful executives, he shows managers how to cut through the jargon, articulate their vision, and regain control of the vital elements of their business in order to make it thrive.
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Detalles bibliográficos
Título: The Power of Simplicity
Editorial: McGraw-Hill
Año de publicación: 1998
Encuadernación: Hardcover
Condición: As New
Condición de la sobrecubierta: No Jacket