Plan B: How to Hatch a Second Plan That's Always Better Than Your First
Idioma: inglés
Editorial: Free Press, 2011
- Tapa dura
- Usado

Librería: Goodwill of Greater Milwaukee and Chicago, Racine, WI, Estados Unidos de AmericaGoodwill of Greater Milwaukee and Chicago
Vendedor de AbeBooks desde 20 de septiembre de 2024
Condición: Usado - Regular
EUR 7,07
Cantidad disponible: 1 disponibles
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Book is considered to be in acceptable condition. The actual cover image may not match the stock photo. Book may have one or more of the following defects: noticeable wear on the cover dust jacket or spine; curved, dog eared or creased page s ; writing or highlighting inside or on the edges; sticker s or other adhesive on cover; CD DVD may not be included; and book may be a former library copy.
N° de ref. del artículo SEWV.1439198357.A
- Título
- Plan B: How to Hatch a Second Plan That's Always Better Than Your First
- Autor
- Murray, David Kord
- Editorial
- Free Press
- Año de publicación
- 2011
- Estado
- acceptable
- Encuadernación
- Encuadernación de tapa dura
- Idioma
- inglés
- ISBN 10
- 1439198357
- ISBN 13
- 9781439198353
The failure of detailed strategic plans that have taken a great deal of time and money to develop is one of the worst problems in business, and it’s ever more urgent as the pace of change in business continues to accelerate. Murray, author of the acclaimed Wall Street Journal bestseller Borrowing Brilliance, argues that valiantly sticking to even a well-thought-out Plan A is the road to disaster. The greatest success comes to those who know how to construct and implement an adaptive Plan A that has within it the means of evolving into a superior Plan B by responding to problems confronted, discoveries made, changing market conditions, and the competition.
Writing in a lively, engaging voice and using a series of specific examples drawn from companies including IBM, Intel, Facebook, American Express, and Kaiser Permanente, as well as from the art of war, including the Battle of Gettysburg and the D-Day invasion, and even from the space program, Murray presents powerful methods for constructing a plan that has the mechanisms for adaptation built in.
Drawing on a wealth of research, he explains why we are fairly good at short-term predictions but why, in our ever more rapidly changing business world, even the best laid plans will eventually go astray. He then introduces the best techniques for creating an optimal original plan that takes into account our limited ability to predict, showing that vital to this process is that it be constructed so that we are alerted in time to make the right changes. In a brilliant discussion of strategy and tactics, he shows that the core of this adaptability is making sure that your strategy and tactics are well aligned with one another and that you have established the right metrics for measuring results. He then details precisely how to adapt throughout the execution process by constantly monitoring and assessing results, developing worst-case scenarios, and recognizing unanticipated opportunities.
Plan B is an essential guide to harnessing the forces of change to achieve long-lasting success despite the most vexing challenges.
“Sinopsis” puede pertenecer a otra edición de este título.
Reseña del editor
The failure of detailed strategic plans that have taken a great deal of time and money to develop is one of the worst problems in business, and it’s ever more urgent as the pace of change in business continues to accelerate. Murray, author of the acclaimed Wall Street Journal bestseller Borrowing Brilliance, argues that valiantly sticking to even a well-thought-out Plan A is the road to disaster. The greatest success comes to those who know how to construct and implement an adaptive Plan A that has within it the means of evolving into a superior Plan B by responding to problems confronted, discoveries made, changing market conditions, and the competition.
Writing in a lively, engaging voice and using a series of specific examples drawn from companies including IBM, Intel, Facebook, American Express, and Kaiser Permanente, as well as from the art of war, including the Battle of Gettysburg and the D-Day invasion, and even from the space program, Murray presents powerful methods for constructing a plan that has the mechanisms for adaptation built in.
Drawing on a wealth of research, he explains why we are fairly good at short-term predictions but why, in our ever more rapidly changing business world, even the best laid plans will eventually go astray. He then introduces the best techniques for creating an optimal original plan that takes into account our limited ability to predict, showing that vital to this process is that it be constructed so that we are alerted in time to make the right changes. In a brilliant discussion of strategy and tactics, he shows that the core of this adaptability is making sure that your strategy and tactics are well aligned with one another and that you have established the right metrics for measuring results. He then details precisely how to adapt throughout the execution process by constantly monitoring and assessing results, developing worst-case scenarios, and recognizing unanticipated opportunities.
Plan B is an essential guide to harnessing the forces of change to achieve long-lasting success despite the most vexing challenges.
“Acerca de” puede pertenecer a otra edición de este título.
Goodwill of Greater Milwaukee and Chicago
Racine, WI, Estados Unidos de America
Vendedor de AbeBooks desde 20 de septiembre de 2024
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Through our mission we enhance the dignity and quality of life for individuals and families by strengthening communities, eliminating barriers to opportunity, and helping people in need reach their full potential through learning and the power of work. We intentionally serve marginalized populations within these communities and lift up long-term pathways for individuals who have disabilities and disadvantages, veterans and military families, teens and young adults, and others who face barriers to employment. We are guided by three principles: Inspired by People, Power of the Whole, and Results Matter. We call it The Goodwill Way.…
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Goodwill Retail Services, Inc.
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