Persuasion: Integrating Theory, Research, and Practice provides persuasion skills students seek integrated with persuasion theories instructors want to teach - the two approaches that have often been at odds with one another

Persuasion: Integrating Theory, Research, and Practice:

Explains the five major theories of persuasion.
Features an entire chapter dedicated to ethics as it relates to persuasion.
Utilizes research studies to illustrate theory and its application.
Includes numerous current examples and illustrations throughout that bring the application of the chapter concepts to life.
Has an Enhanced Online Learning Package designed for students and instructors. Seamlessly integrated within the book's pedagogy, it includes chapter outlines, activities, interactive exercises, a glossary of terms, PowerPoint presentations, links to video clips, and a course management system.
Provides an extensive instructor's package to make the textbook transition seamless for the instructor.

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

Descripci�n de la librer�a

Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.

Ver la p�gina web de la librer�a

Informaci�n empresarial del vendedor

Better World Books Marketplace, Inc.
55740 Currant Road, Mishawaka, IN, 46545, U.S.A.

Condiciones de venta y env�o

Condiciones de venta

Better World Books (BWB) values your satisfaction and offers you returns within thirty (30) days after the estimated delivery date on most items. All returned items must be in the original condition; used items should include the SKU sticker located on the spine or back of the product.

If you have an incomplete, incorrect, or damaged shipment, please contact our Customer Care team via Abebooks contact seller options before proceeding with the return.Please keep in mind that because we deal mostl...

M�s informaci�n