PRODUCT MANAGERS HANDBOOK: The Complete Product Management Resource (NTC Business Books). Este artículo no está disponible.
230 valoraciones de Goodreads
Idioma: inglés
Editorial: - -, 1995
- Tapa dura
- Usado
Librería: Bahamut Media, Reading, Reino UnidoBahamut Media
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Vendedor de IberLibro desde 15 de agosto de 2012
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EUR 5,29
Descripción del artículo del vendedor
This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
N° de ref. del artículo 6545-9780844236698
- Título
- PRODUCT MANAGERS HANDBOOK: The Complete Product Management Resource (NTC Business Books)
- Autor
- -
- Editorial
- - -
- Año de publicación
- 1995
- Estado
- Very Good
- Encuadernación
- Hardcover
- Idioma
- inglés
- ISBN 10
- 0844236691
- ISBN 13
- 9780844236698
Book by Gorchels Linda
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Reseña del editor
Excel as a product manager with the keys to successful product management in traditional, hierarchical organizations as well as in newer horizontal, team-driven, decision-making structures. Provides checklists, profiles, and real-world cases that reveal how to: -- Develop strategic and annual plans-- Evaluate product portfolios-- Propose and develop successful new products-- Price products and services for maximum profit-- Produce the best marketing and communications plans-- Organize product management teams that meet and exceed their objectives
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