Over The Top: How The Internet Is (Slowly But Surely) Changing The Television Industry

Alan Wolk

120 valoraciones de Goodreads

Idioma: inglés

Editorial: Createspace Independent Publishing Platform, 2015

1514139014 / 9781514139011

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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)

Vendedor de 5 estrellas

Vendedor de IberLibro desde 20 de diciembre de 2007

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Condición: Usado - Aceptable

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Descripción del artículo del vendedor

Television is the last mass medium to be disrupted by the Internet. Given the intricacies of the industry, it's also going to be the most resistant to change. Alan Wolk, an industry veteran and longtime analyst and observer, lays out how the television industry is adapting to the digital era, explaining what's really happening in a tone that will appeal to laypeople and insiders alike. In the first section, Wolk takes us through how the industry works today, focusing on how the various players actually make money and who pays who for what. The next section deals with the changes that are taking place in the industry today-everything from time shifting to binge viewing to cord cutting-and how those changes are starting to create some seismic shifts. In the final section, Wolk reveals his predictions for the future and what the industry will look like in ten years time. Andrew Wallenstein, co-editor-in-chief of Variety says Alan Wolk is one of the most insightful observers writing about the media business today. There's no better expert to help you navigate the confusing, complicated nexus of TV and the Internet. David Zaslav, President and CEO of Discovery Communications says Alan Wolk has a deep understanding of the complex nature of television today. this is a fantastic primer of the business and one of the most educated perspectives on the future of our rapidly evolving industry. Adweek says If you know anything about television, you probably know Alan Wolk. Writing in a cover story for The New York Review of Books, Slate Editor-In-Chief Jacob Weisberg said to find an evidence-based analysis] a]n excellent place to start is Alan Wolk's book Over the Top: How the Internet Is (Slowly but Surely) Changing the Television Industry.…

N° de ref. del artículo 00101524409

Título
Over The Top: How The Internet Is (Slowly But Surely) Changing The Television Industry
Autor
Alan Wolk
Editorial
Createspace Independent Publishing Platform
Año de publicación
2015
Estado
Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
1514139014
ISBN 13
9781514139011

World of Books (was SecondSale)

Montgomery, IL, Estados Unidos de America

Vendedor de 5 estrellas

Vendedor de IberLibro desde 20 de diciembre de 2007

Tarifas de envío en Estados Unidos de America

ArtículoDe 4 a 12 días hábilesDe 3 a 6 días hábiles
Primer artículoEUR 0,00EUR 9,79
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

Información empresarial del vendedor

SBYB, Inc.

900 Knell Rd
Montgomery, IL Estados Unidos de America 60538