Ujjwal Ganesh watches human attention for a living. As a website strategist, he has spent over a decade studying exactly where people look, what they skip, and why they leave.

Then one night, a thousand kilometres from his family, his daughter held up a drawing, watched his eyes drift back to his laptop, and asked: "Papa, are you working?"

She read him in under a minute. He could not see her at all.

Every second, eleven million bits of information reach your senses. Roughly fifty reach the part of you that you call you. Something decides which fifty, and it is not you.

THE OBSERVATION EFFECT is a training manual for the skill running underneath all the others: the deliberate aiming of your attention. Not focus. Not productivity. The Level 0 skill beneath critical thinking, emotional intelligence, memory, and every habit you have tried and failed to change; because you cannot change a pattern you have never actually watched yourself perform.

Inside this book

The two autopilots writing your thoughts and running your actions, without ever consulting you.
Why experts go blind in precisely the places they are expert; and what that costs you at your own dinner table.
How to read a room, a shop or an app as the argument it was engineered to be.
The Sherlock Scan: observe, infer, then decide - in that order, which almost nobody does.
The Re-Scan: how to reopen a verdict you passed on someone twenty years ago, using information a child could never have seen.
A thirty-day practice, honestly labelled - with the troubleshooting manual for the days it stops working.

Honest about what it cannot do

There is no morning routine here. No promise that thirty days will fix you. The habit research says sixty-six days, not twenty-one, and this book says so on the page, cites the study, and is built around the truth rather than the sales pitch. Where a finding is contested, it says that too.

It is also a book about a policeman in Bihar who cut open the fronts of his boots with a blade rather than mention they did not fit - and the son who took twenty-five years to understand what that meant.

Nothing about his father changed in those thirty years. Only the observer did.

If you are tired of self-help that tells you what to do and never why it fails, start here.

“Sinopsis” puede pertenecer a otra edición de este título.

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Vendedor de 5 estrellas

Vendedor de IberLibro desde 7 de abril de 2005

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We first started out as “The Paperback Exchange,” a chain of physical bookstores where we would part exchange your beloved books for new stories to transport you to faraway places. However, as shopping started to evolve to online shops and marketplaces, we bid our stores goodbye to become “PBShop.” This transition has only allowed us to blossom as we now ship thousands of titles to book lovers across the globe. We pride ourselves in being a community of local book lovers which allows our passion and devotion to shine in everything we do. In 2020 we not only celebrated our 20th birthday but our 1st birthday as being completely employee owned after becoming an E.O.T in September 2019. We are proud to be different and embrace standing apart on a book mountain by working from a virtual inventory which allows us to provide thousands of books that may be difficult to get for your bookshelf or your studies. Working with a number of different suppliers allows us to explore other avenues such as puzzles, sheet music and even stationery so we really do have something for everyone. Life is about being versatile in all realms of existence. If this is your first visit or you are a returning customer, we would like to welcome you to the PBShop family, for there is no friend as loyal as a book. We are a company who put our customers at the centre of everything we do as we understand the importance of reading because once you learn to read, you will forever be free. There are a whole lot of things in this world of ours that we are yet to explore, which is why we will forever inspire curious minds.…

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Condiciones de envío

Books are shipped from our US or UK warehouses. Delivery estimates allow for delivery from either location.

The Observation Effect

Descripción del artículo del vendedor

Detalles bibliográficos

Sinopsis

The only trained observer on the call was the seven-year-old.