Never Outmatched: Military Strategies to Lead, Innovate, and Win in the Modern Marketing Battlefield
Idioma: inglés
Editorial: Forefront Books, 2025
- Tapa dura
- Usado
Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)
Vendedor de AbeBooks desde el 20 de diciembre de 2007
Condición: Usado - Aceptable
EUR 3,42
Cantidad disponible: 1 disponible
Añadir al carritoDescripción del artículo del vendedor
What if the secret to dominating your market lay in battlefield tactics? In Never Outmatched, entrepreneur and marketing executive Lee Pepper reveals a radical, battle-tested approach to business marketing inspired by military strategies of Ceasar, Von Clausewitz, Patton, Napoleon, Joan of Arc and others. Drawing on his eight years as an Army Armor Officer - tasked with maneuvering tanks and heavy armor for maximum effect - and over twenty-five years as a C-level executive, Pepper transforms military strategy into actionable insights for today's business leaders. This groundbreaking book blends military history with real-world experience to help you: Outsmart Larger Competitors: Learn how to overcome rivals with bigger budgets and more staff by leveraging strategic positioning. Lead with Clarity: Discover how to communicate clear goals without micromanaging, empowering your team to own the mission. Maximize Impact: Multiply your marketing results without increasing expenses through tactical wargaming and intelligent preparation. Crush the Competition: Use ancient tactics like the 'Anvil and Hammer' to outmaneuver and outflank your competitors. Forge Strategic Alliances: Turn adversaries into allies and expand your reach with well-planned partnerships. Optimize Performance: Ensure operational readiness, prevent system failures, and organize your team for peak performance. From the battlefield to the boardroom, Never Outmatched equips you with the tools to navigate the complexities of the modern business world. Whether you're a seasoned marketer or an emerging entrepreneur, this book will revolutionize your approach to leadership and marketing - transforming challenges into opportunities, and pain into power. Embrace the tactics of ancient warriors and propel your business to lasting success.…
N° de ref. del artículo 00107239044
- Título
- Never Outmatched: Military Strategies to Lead, Innovate, and Win in the Modern Marketing Battlefield
- Autor
- Lee Pepper
- Editorial
- Forefront Books
- Año de publicación
- 2025
- Estado
- Good
- Encuadernación
- Hardback
- Idioma
- inglés
- ISBN 10
- 1637634617
- ISBN 13
- 9781637634615
What if the secret to dominating your market lay in battlefield tactics? In Never Outmatched, entrepreneur and marketing executive Lee Pepper reveals a radical, battle-tested approach to business marketing inspired by military strategies of Ceasar, Von Clausewitz, Patton, Napoleon, Joan of Arc and others. Drawing on his eight years as an Army Armor Officer—tasked with maneuvering tanks and heavy armor for maximum effect—and over twenty-five years as a C-level executive, Pepper transforms military strategy into actionable insights for today’s business leaders.
This groundbreaking book blends military history with real-world experience to help you:
• Outsmart Larger Competitors: Learn how to overcome rivals with bigger budgets and more staff by leveraging strategic positioning.
• Lead with Clarity: Discover how to communicate clear goals without micromanaging, empowering your team to own the mission.
• Maximize Impact: Multiply your marketing results without increasing expenses through tactical wargaming and intelligent preparation.
• Crush the Competition: Use ancient tactics like the “Anvil and Hammer” to outmaneuver and outflank your competitors.
• Forge Strategic Alliances: Turn adversaries into allies and expand your reach with well-planned partnerships.
• Optimize Performance: Ensure operational readiness, prevent system failures, and organize your team for peak performance.
From the battlefield to the boardroom, Never Outmatched equips you with the tools to navigate the complexities of the modern business world. Whether you’re a seasoned marketer or an emerging entrepreneur, this book will revolutionize your approach to leadership and marketing—transforming challenges into opportunities, and pain into power. Embrace the tactics of ancient warriors and propel your business to lasting success!
“Sinopsis” puede pertenecer a otra edición de este título.
Acerca del autor
Lee grew up in an Army family where his father Lt. Col. Bruce Pepper retired after twenty-six years of service. Lee graduated from the University of Tennessee and enlisted in the Army before attending Officer Candidate School and eventually serving eight years mainly in the United States Army Reserves as an Armor Officer. He resides in Tennessee where he writes and consults on marketing, leadership, and admissions for healthcare clients. Lee also serves as a mentor in Veteran’s Treatment Court. He is married to artist and professor, Jennifer Pepper, and has two sons, Miles and Cy.
“Acerca de” puede pertenecer a otra edición de este título.
World of Books (was SecondSale)
Montgomery, IL, Estados Unidos de America
Vendedor de AbeBooks desde el 20 de diciembre de 2007
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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