Multimodality in Practice : Investigating Theory-in-practice-through-methodology

Norris, Sigrid (EDT)

ISBN 10: 036760213X ISBN 13: 9780367602130

Editorial: Routledge, 2020

Idioma: Ingl�s

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Detalles bibliogr�ficos

T�tulo

Multimodality in Practice : Investigating Theory-in-practice-through-methodology

Editor

Routledge

Fecha de publicaci�n

2020

Idioma

Ingl�s

ISBN 10

036760213X

ISBN 13

9780367602130

Encuadernaci�n

Encuadernaci�n de tapa blanda

Estado

New

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Sinopsis

In this wide-ranging collection, leading scholars, researchers, and emergent researchers from around the world come together and present examples of multimodal discourse analysis in practice. The book illustrates new theoretical, methodological and empirical research into new technologies such as the internet, software, CD-ROM, video, and older technologies such as film, newspapers, brands or billboards. Each chapter demonstrates how aspects of multimodal theory and method can be used to conduct research into these and other multimodal texts. Taken together, the book advances the field of multimodal discourse analysis and offers a range of current studies that address some of the most important questions facing researchers and students when investigating new or old technologies multimodally in linguistics, education, communication studies, sociology, anthropology and other fields.

Acerca del autor

Sigrid Norris is Associate Professor of Communication and Director of the Multimodal Research Center at Auckland University of Technology in New Zealand. She is the author of Analyzing Multimodal Interactions: A Methodological Framework (Routledge, 2004), rosarot und schwarz (Deutscher Lyrik Verlag, 2008) and Identity in (inter)action: Introducing Multimodal Interaction Analysis (deGruyter, 2011).

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