The One Minute Entrepreneur : The Secret to Creating and Sustaining a Successful Business

Descripción:

Neuware - With so many start-ups struggling to survive beyond their first year of trading, what are the key things that will ensure a business makes the right start Multi-million copy selling author Ken Blanchard returns with much-needed advice on how to create and sustain a successful business, delivered in the inimitable ONE MINUTE style. THE ONE MINUTE ENTREPRENEUR focuses on three key areas: 1. Finance and how to manage your money effectively 2. People and the importance of empowerment 3. Customers and how to take care of themWhy one minute you may ask Well, in the words of Ken Blanchard, the best advice we ever received was given in less than a minute. THE ONE MINUTE ENTREPRENEUR contains all the short but meaningful insights that we've come to expect from this publishing phenomenon, delivered in a highly accessible way and with a splash of wry humour. N° de ref. del artículo 9780755318285

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Sinopsis:

Acerca de los autores: Ken Blanchard is the author of several best-selling books, including the blockbuster international bestseller THE ONE MINUTE MANAGER. In 2005 Ken was inducted into Amazon's Hall of Fame as one of the top twenty-five best-selling authors of all time.

As CEO of U.S. Learning, a corporate training entity, and the Executive Producer of U.S. Learning's training programs, Don Hutson has served clients in over 30 countries. He has years of experience in speaking, management and sales. Don Hutson's client list includes over one-half of the Fortune 500, and he is featured in over 100 training films. He is the author or co-author of 14 books, including Selling Value and his two Wall Street Journal and New York Times International #1 best sellers, The One Minute Entrepreneur and The One Minute Negotiator.

Ethan Willis is the CEO of Prosper and has been recognized as Entrepreneur of the Year by Ernst and Young in 2005 and as one of the Top 100 Entrepreneurs by Vspring. His work in the field of entrepreneurship has been featured in such media as BusinessWeek, USA Today, and CNBC. He is coauthor of the #1 New York Times Business bestselling book The One Minute Entrepreneur with his friend and mentor Ken Blanchard. He is an Alumni of BYU and Harvard Business School.