Marketing and Selling Design Services: The Designer Client Relationship
Idioma: inglés
Editorial: Florence, Kentucky, U.S.A.: Van Nostrand Reinhold, 1992
- Tapa dura
- Usado

Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino UnidoPhatpocket Limited
Vendedor de AbeBooks desde 28 de abril de 2005
Condición: Usado - Aceptable
EUR 48,30
Cantidad disponible: 1 disponibles
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Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
N° de ref. del artículo Z1-Q-022-01553
- Título
- Marketing and Selling Design Services: The Designer Client Relationship
- Autor
- Knackstedt, Mary V.;Haney, Laura J.
- Editorial
- Florence, Kentucky, U.S.A.: Van Nostrand Reinhold
- Año de publicación
- 1992
- Estado
- Good
- Encuadernación
- Encuadernación de tapa dura
- Idioma
- inglés
- ISBN 10
- 0471284718
- ISBN 13
- 9780471284710
This step-by-step manual helps you design the marketing program that best fits your unique practice. Because it is written by a practicing interior designer and business consultant, it is a vocabulary you are familiar with. Mary Knackstedt guides you through all aspects of promoting a design business, including design specialization, promotional resources, market research, and personal interactions.
Examples from successful, highly profitable firms make it easy to apply the book's marketing techniques to your own business. Proven strategies help you target the right clients, present yourself and your company in the best possible light during interviews, and build and maintain strong relationships with clients.
Business forms such as a design staff questionnaire, meeting planning guides, and the design services outline help keep you on target and can be easily adapted to the specific needs of your practice. Business growth techniques include how to: establish a company profile that attracts clients and accurately conveys the image you want; find clients who are most likely to want your services; "pre-sell" clients so they're more receptive to future sales pitches; budget marketing efforts accurately to avoid unnecessary expenses; set up a reliable customer service operation; handle complaints diplomatically and with minimum problems; build a better relationship with clients; create proper contracts and letters of agreement; and set prices that are appropriate for your services.
Marketing and Selling Design Services is an essential survival guide for interior designers in the 1990s.
“Sinopsis” puede pertenecer a otra edición de este título.
Reseña del editor
This step-by-step manual helps you design the marketing program that best fits your unique practice. Because it is written by a practicing interior designer and business consultant, it is a vocabulary you are familiar with. Mary Knackstedt guides you through all aspects of promoting a design business, including design specialization, promotional resources, market research, and personal interactions.
Examples from successful, highly profitable firms make it easy to apply the book's marketing techniques to your own business. Proven strategies help you target the right clients, present yourself and your company in the best possible light during interviews, and build and maintain strong relationships with clients.
Business forms such as a design staff questionnaire, meeting planning guides, and the design services outline help keep you on target and can be easily adapted to the specific needs of your practice. Business growth techniques include how to: establish a company profile that attracts clients and accurately conveys the image you want; find clients who are most likely to want your services; "pre-sell" clients so they're more receptive to future sales pitches; budget marketing efforts accurately to avoid unnecessary expenses; set up a reliable customer service operation; handle complaints diplomatically and with minimum problems; build a better relationship with clients; create proper contracts and letters of agreement; and set prices that are appropriate for your services.
Marketing and Selling Design Services is an essential survival guide for interior designers in the 1990s.
“Acerca de” puede pertenecer a otra edición de este título.
Phatpocket Limited
Waltham Abbey, HERTS, Reino Unido
Vendedor de AbeBooks desde 28 de abril de 2005
Tarifas de envío de Reino Unido a Estados Unidos de America
| Artículo | De 5 a 19 días hábiles | De 1 a 3 días hábiles |
|---|---|---|
| Primer artículo | EUR 12,41 | EUR 31,46 |
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Descripción de la tienda
Phatpocket Limited is a world class secondhand bookstore located in the Hertfordshire countryside in the United Kingdom. We specialize in textbooks across an enormous variety of subjects. We aim to provide a low cost source of high quality textbooks to the academic community. We also have a sizable collection of rare and collectible books. We are dedicated to providing our customers with the highest standard of customer service in the bookselling business.Phatpocket Limited is registered in England and Wales: No. 04924751.…
Especialidad
Used books, Used textbooksInformación empresarial del vendedor
Phatpocket Limited
67 Newland Street
Witham, Reino Unido CM8 1AA
Condiciones de venta
Books are usually shipped within two working days. All of our books have a 14 or 30 day no hassle money back guarantee unless stated otherwise in the book's description. Item must be returned in the exact same condition that it was received. Through our work with The Rainbow Centre and other Charity Partners, we have already given hundreds of young people in Sri Lanka and Africa the vital chance to get an education.
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If your parcel is returned by the postal service due to being unclaimed, refused, or having an undeliverable or insufficient address, we will contact you to try and resolve the issue. If this is not possible, or if we do not hear back, we will refund you the cost of your order minus the original postage paid.
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Información sobre el derecho de desistimiento
Derecho legal de desistimiento
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Excepciones al derecho de desistimiento
El derecho de desistimiento no se aplica a lo siguiente:
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- El suministro de contenido digital que no se proporcione en un soporte tangible (por ejemplo, en un CD o DVD) si, al hacer el pedido, aceptó que podíamos empezar a entregarlo y que no podría desistir una vez iniciada la entrega.
Condiciones de envío
Orders usually ship within 2 business days. Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.
In spite of our best efforts, a small number of the items in our catalogue may be mispriced or out of stock. If an item's correct price is higher than our stated price, we will, at our discretion, either contact you for instructions before shipping or cancel your order and notify you of such cancellation.