Marketing Management: Analysis, Planning and Control
Kotler, Philip
ISBN 10: 0132613638 ISBN 13: 9780132613637
Editorial: Pearson Education (US), 1996
Usado
Paperback
Librería:
WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Vendedor de AbeBooks desde 16 de marzo de 2007
Este artículo en concreto ya no está disponible.
Descripción
Descripción:
The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. N° de ref. del artículo GOR001196729
Sinopsis:
The ninth edition of this best-selling classic marketing management text reflects the recent trends and developments in global marketing. The new edition emphasises the importance of teamwork between marketing and all other functions of the business, introduces new perspectives in successful strategic market planning, and presents additional, company examples of creative, market-focused and customer-driven action. Kloter underscores the importance of computers, telecommunications and other new technologies in improving marketing planning and performance.
Reseña del editor: The ninth edition of this best-selling classic marketing management text reflects the recent trends and developments in global marketing. The new edition emphasises the importance of teamwork between marketing and all other functions of the business, introduces new perspectives in successful strategic market planning, and presents additional, company examples of creative, market-focused and customer-driven action. Kloter underscores the importance of computers, telecommunications and other new technologies in improving marketing planning and performance.
"Sobre este título" puede pertenecer a otra edición de este libro.
Detalles bibliográficos
Título: Marketing Management: Analysis, Planning and...
Editorial: Pearson Education (US)
Año de publicación: 1996
Encuadernación: Paperback
Condición: Good
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Marketing Management: Analysis, Planning and Control
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Cantidad disponible: 1 disponibles
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Marketing Management: Analysis, Planning and Control
Publicado por
Prentice Hall, 1997
ISBN 10: 0132613638
ISBN 13: 9780132613637
Antiguo o usado
Tapa blanda
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1650grams, ISBN:9780132613637. Nº de ref. del artículo: 9611073
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Marketing Management: Analysis, Planning, Implementation and Control
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ISBN 10: 0132613638
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Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pencil markings In fair condition, suitable as a study copy. Re-bound by library. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1700grams, ISBN:0132613638. Nº de ref. del artículo: 9803026
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Marketing Management: Analysis, Planning, Implementation, and Control
Publicado por
Prentice Hall, 1996
ISBN 10: 0132613638
ISBN 13: 9780132613637
Antiguo o usado
Tapa blanda
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1650grams, ISBN:9780132613637. Nº de ref. del artículo: 9426599
Cantidad disponible: 1 disponibles
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Paperback. Condición: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner. Grubby book may have mild dirt or some staining, mostly on the edges of pages. Nº de ref. del artículo: CHL4790878
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Publicado por
Pearson Education (US) 01/08/1996, 1996
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Publicado por
Pearson Education (US), United States, Upper Saddle River, 1996
ISBN 10: 0132613638
ISBN 13: 9780132613637
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Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. The ninth edition of this best-selling classic marketing management text reflects the recent trends and developments in global marketing. The new edition emphasises the importance of teamwork between marketing and all other functions of the business, introduces new perspectives in successful strategic market planning, and presents additional, company examples of creative, market-focused and customer-driven action. Kloter underscores the importance of computers, telecommunications and other new technologies in improving marketing planning and performance. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR001264758
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Paperback. Condición: Used; Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books. Nº de ref. del artículo: mon0001426967
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Marketing Management: Analysis, Planning and Control (Prentice Hall International series in marketing)
Publicado por
Pearson US Imports and PHIPEs, 1996
ISBN 10: 0132613638
ISBN 13: 9780132613637
Antiguo o usado
Paperback
Librería: Greener Books, London, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Used; Very Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books. Nº de ref. del artículo: mon0000065700
Cantidad disponible: 2 disponibles