Making the Invisible Visible
Idioma: inglés
Editorial: John Wiley and Sons, 2001
- Tapa dura
- Nuevo

Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK
Vendedor de IberLibro desde 11 de junio de 1999
Condición: Nuevo
EUR 56,28
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N° de ref. del artículo FW-9780471496090
- Título
- Making the Invisible Visible
- Autor
- Donald A. Marchand
- Editorial
- John Wiley and Sons
- Año de publicación
- 2001
- Estado
- New
- Encuadernación
- HRD
- Idioma
- inglés
- ISBN 10
- 047149609X
- ISBN 13
- 9780471496090
- Peso del artículo
- 711 gramos
We are all experiencing an information overload, be it internal to the organization or due to external influences of our own information intensive society. Much has been written on how companies should "tame the beast of information" and make it work in the organization's favour. What has not yet been covered is how an organization can actually comprehensively measure whether or not they are using information effectively to achieve better business performance, or in other words, how senior managers within an organization can measure "Information Orientation".
Following a major 2 year global research project in conjunction with Andersen Consulting, the authors of this book have been able to demonstrate that when a company is high on IO it will be high on business performance. However, beyond just using IO as a diagnostic tool or a benchmark for the effective use of an organization's information, it can also predict the organization's business performance. Invariably, a company does not make the best use of available information. Having assessed why and where the failings are, this book will provide ways in which senior managers can actively manage the different elements of their Information Capabilities to improve the usage of information.
Information Capabilities are defined in three ways: 1. Information Behaviours/Values 2. Information Management Practices 3. Information Technology practices. It is the total interaction of these three elements and the effective management of them that permits superior business performance. IO Maturity can be gained, but the authors illustrate that it is an iterative process that grows and changes in line with a turbulent environment. Managers of a high IO company realize the need to continually refine and improve their information use and to keep learning more about their business. IO begins at the top. It takes more than authorizing an IT investment and training staff to use information. It calls for different behaviours, values and practices by senior managers. This book provides the means to move towards IO maturity. It is the step beyond Information Technology to actually managing information.
The aim of this book is to make a previously invisible dimension of business management visible. A manager, after reading this book, will be able to see, measure and manage the information resources, people and IT in the company and improve business performance.
“Sinopsis” puede pertenecer a otra edición de este título.
Acerca del autor
Donald A. Marchand is Professor of Information Management and Strategy at the International Institute of Management Development in Lausanne, Switzerland.
Professor William J. Kettinger is Director of the Center of Information Management and Technology Research at the Darla Moore School of Business, University of South Carolina.
John D. Rollins is the managing partner of Strategic Information Technology Effectiveness for Accenture (formerly known as Andersen Consulting), a leading global management and technology consultancy.
(Further details about the authors can be found inside the book.)
“Acerca de” puede pertenecer a otra edición de este título.
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Fairford, GLOS, Reino Unido
Vendedor de IberLibro desde 11 de junio de 1999
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