"MBA ASAP is outstanding. John covers the foundations of sales, marketing, negotiation, strategy, and much more in the book. Additionally, he simplifies complex subjects so that anyone can grasp them." Sebastian RBusiness schools don't develop true leaders. Instead, they create themselves by acquiring the information, abilities, and experiences necessary for success. By reading this book, you can gain the skills that typically take a lifetime to learn in just one week.
A world-class business education in a single volume.The essential MBA education. Master the game of business. Be the chess player, not the chess piece. MBA programs provide some benefits, but at a steep price in time, money, and opportunity costs. Get the knowledge here in one volume ASAP. Your book makes it easy for someone like myself to understand the concepts of Business and "Get It".A world class MBA education in a single volume. Skip Business School and educate yourself. Save hundreds of thousands of dollars and years of time. Don't wait for the gate keepers to grant you permission. Start now.
This is your portable and personal MBA. It is a world-class MBA education in a single volume. Here are the subject areas I cover in this book. These make up the disciplines of Business Administration.
•Entrepreneurship and Startups
•Ethics
•Financial Literacy: Understanding Financial Statements
•Marketing in the Digital Age•Accounting
•Management & Leadership
•Negotiations
•Operations and Supply Chain Management
•Corporate Finance
•Economics
•Understanding the Financial Markets
•Business Law
•Human Resource Management•Statistics for Business
•Intellectual Property
•Strategic Planning and Implementation
These 16 subjects constitute an MBA program. These are the Rules of the Game of Business. You become a Master of Business Administration when you understand these 16 subjects. You have to learn the rules of the game, and then its time to play better than anyone else.
This book is your portable and personal MBA.
John Cousins is a fan of business schools. It is an option if you have the time (two years full time) and the money ($50,000 - $200,000 tuition, plus living expenses).
He wants us to take charge of our learning ourselves.
Well, school or no school, one thing is clear. No one can do anything for you. You must take responsibility for it.
Skip business school. Educate yourself.
From finance to marketing, this book touches on all major business operations.
The author believes in the power of experimentation. No one can deny that many scientific discoveries happened when experimentation was encouraged. The same is the case with business.
No one gets it right on the first try. We learn when we experiment.
Experimentation is the essence of living a satisfying, productive, fulfilling life. The more you experiment, the more you learn and achieve.
Cousins tells us to create something that people want. He wants us to create value. This is how a customer paying for the product knows that his money is being well spent.
This book and course are your personal guide to business mastery.
For the person who wants to do an MBA without racking up college debt.
Many successful business people haven’t done an MBA.
An MBA degree does teach you some important things, though. To learn those, you must pick up this book and dive right in.
Every time your customers purchase from you, they decide that they value what you offer more than they value anything else their money could buy at that moment.
John Cousins recognizes the fact that business schools don’t create successful people. They just take credit for the successful ones.
From value creation to finance, this book of his serves as an important guide for anyone who wants to understand business.
