Lessons Learned of ASML (Paperback)

Idioma: inglés

Editorial: Lannoo Publishers, Tielt, 2026

9059963512 / 9789059963511

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Paperback. Lessons Learned of ASML traces the journey from an underdog start-up to the dominant supplier in a volatile Tech industry. From underdog start-up to industry leader, 40 years of strategic choices, innovative breakthroughs, and bold choices revealed. Lessons Learned of ASML traces the journey from an underdog start-up to the dominant supplier in a volatile Tech industry. Built on interviews, internal notes and archives, it reconstructs the managerial choices-how ambitions were set, investments staged, partnerships orchestrated, technologies chosen, and setbacks absorbed-and tests them across four decades. Each chapter applies a clear analytical lens and brief reflection prompts, bringing strategy, innovation and ecosystem coordination into one readable, evidence-driven narrative that opens theory for practice without pretending there is a universal recipe. AUTHORS: Susanne van der Velden is an independent strategist and researcher focused on how organisations build and sustain innovation under uncertainty. She worked as a consultant and founder on organisational-learning software, then held leadership at FME (Smart Industry & AI) and digitalisation for Royal Heijmans' residential business. She obtained her PhD at Tilburg University and currently serves on the board of VNO-NCW Brabant Zeeland. Mohammad N. Nasiri is Assistant Professor of Strategy at the University of Amsterdam Business School, specialising in inter-organisational collaboration and innovation ecosystems. His research spans R&D alliances, consortia, and standard-setting, and he was UvA's Lecturer of the Year in 2022. He holds a PhD from Tilburg University. SELLING POINTS: . Reveals the exclusive inside story of Tech company ASML, shows how a joint venture became the key supplier of leading-edge lithography in a volatile, strategic industry . Unpacks the mechanisms-decision logic, partner orchestration, and the long shadow of early choices-in a holistic, long-run view . Closely told: rigor tough without jargon, translated into clear, usable insights 20 colour illustrations Lessons Learned of ASML traces the journey from an underdog startup to the dominant supplier in a volatile Tech industry. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

N° de ref. del artículo 9789059963511

Título
Lessons Learned of ASML (Paperback)
Autor
Susanne van der Velden
Editorial
Lannoo Publishers, Tielt
Año de publicación
2026
Estado
new
Encuadernación
Paperback
Idioma
inglés
ISBN 10
9059963512
ISBN 13
9789059963511

CitiRetail

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