The Language of New Media Design

Leeuwen Theo van Martinec Radan

ISBN 10: 0415372623 ISBN 13: 9780415372626

Editorial: Taylor & Francis Group, 2020

Idioma: Ingl�s

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Descripci�n

pp. 240 This item is printed on demand.

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Detalles bibliogr�ficos

T�tulo: The Language of New Media Design
Editor: Taylor & Francis Group
Fecha de publicaci�n: 2020
Idioma: Ingl�s
ISBN 10: 0415372623
ISBN 13: 9780415372626
Encuadernaci�n: Encuadernaci�n de tapa blanda
Estado: New

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Sinopsis

The Language of New Media Design is an innovative new textbook presenting methods on the design and analysis of a variety of non-linear texts, from websites to CD-Roms. Integrating theory and practice, the book explores a range of models for analyzing and constructing multimedia products. For each model the authors outline the theoretical background and demonstrate usage from students' coursework, commonly available websites and other multimedia products. Assuming no prior knowledge, the book adopts an accessible approach to the subject which has been trialled and tested on MA students at the London College of Communication. Written by experienced authors, this textbook will be an invaluable resource for students and teachers of new media design, information technology, linguistics and semiotics.

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Radan Martinec (London College of Communication, UK) (Author) , Theo van Leeuwen (University of Technology, Sydney, Australia) (Author)

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