Knowledge Management in Hospitality and Tourism (Hardcover)

Idioma: inglés

Editorial: Taylor & Francis Inc, Binghamton, 2003

0789021463 / 9780789021465

Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller

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Descripción del artículo del vendedor

Hardcover. When knowledge is properly managed, it's in the hands of those who need it BEFORE they need it. This greatly improves the speed of business operations by eliminating time-consuming information searching! This book will show you how to make any hospitality or tourism related business more efficient and competitive by using knowledge management concepts and techniques. It provides an essential introduction to the concept of knowledge management plus fascinating case studies, strategic advice, and structural recommendations for its implementation. You'll learn to use knowledge management to avoid the duplication of research, reducing the cost of product research and development and increasing the effectiveness of your overall operation. Helpful charts and figures make the information easy to access and understand. From the editors: Although tourism and hospitality, with their geographically dispersed units, can profit from enhanced knowledge management, only a small number of firms have implemented knowledge management techniques.A recent study shows that although managers in many hotels consider knowledge management and information transfer to be 'relevant concepts,' they report being confronted with too many and unclear knowledge management strategies, activities, and implementation techniques. As a result, they are not sufficiently familiar with knowledge management and reject implementing it. This book will increase understanding of these concepts and help to speed the implementation of knowledge management in the hospitality and tourism industries. This book will show you how to make any hospitality or tourism related business more competitive by using knowledge management concepts and techniques. It provides an essential introduction to the concept of knowledge management, with fascinating case studies as well strategic advice and structural recommendations for its implementation.In addition, you'll find: analyses of various aspects of knowledge management in hotels an examination of an Internet-based knowledge management system and its sources, repositories, taxonomy, services, applications, and user interfaces the advent of the knowledge caf and what it means to the travel and tourism industries the knowledge supply chain matrix, which combines strategic and operative aspects of knowledge management with a practical example drawn from the airline industry new developments in software applications for cross-border destination management, with an example drawn from the new AlpNet project that demonstrates the importance of cooperation and of member-specific requirements insightful thoughts about mental models as they relate to tourism what they are and how understanding them can lead to lower degrees of mistrust and more efficient operation of tourism-based businesses essential information about database marketing, data mining, and knowledge discovery, with introductions to decision tree classifiers, regression analysis, induction programming logic, and probabilistic rules This book will show you how to make any hospitality or tourism related business more efficient and competitive by using knowledge management concepts and techniques. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

N° de ref. del artículo 9780789021465

Título
Knowledge Management in Hospitality and Tourism (Hardcover)
Autor
Ricarda B. Bouncken
Editorial
Taylor & Francis Inc, Binghamton
Año de publicación
2003
Estado
new
Encuadernación
Hardcover
Idioma
inglés
ISBN 10
0789021463
ISBN 13
9780789021465

AussieBookSeller

Truganina, VIC, Australia

Vendedor de 5 estrellas

Vendedor de AbeBooks desde 22 de junio de 2007

Tarifas de envío de Australia a Estados Unidos de America

ArtículoDe 25 a 45 días hábilesDe 8 a 14 días hábiles
Primer artículoEUR 32,24EUR 38,34
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The Nile Group Pty Ltd

42 Apex Drive
Truganina, VIC Australia 3029