Intellectual Property, Design Innovation, and Entrepreneurship

Idioma: inglés

Editorial: Springer, Birkhäuser Jan 2021, 2021

303062787X / 9783030627874

Serie: Libro 11 de 52 - Springer Series in Design and Innovation

Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000

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Descripción del artículo del vendedor

This item is printed on demand - Print on Demand Titel. Neuware -This book focuses on intellectual property (IP) in the context of product innovation and design-led start-up management. A distinguished feature is that it analyses innovation-related scenarios within their continuously changing contexts. IP is discussed in relation to the way in which its value changes over time as a venture matures. The book reveals how IP strategies can enhance a start-up's survival prospects and its growth potential if they are connected systematically to other business development attributes. Being mainly addressed to enterprising designers, it may also support business administration programmes, innovation hubs, design educators, incubator managers, as well as business coaches and IP attorneys who support creatives and inventors. All in all, this book offers a unique and timely strategic guidance in the field of design and innovation management.'Design and design rights have long been overlooked in the plethora of studies on the links between IPR and innovation. Matthias Hillner's thoughtful and eloquent journey provides a contemporary and meaningful analysis which will no doubt assist governments, economists, academics and designers' better understanding of design in the context of successful business strategies and IPR. Given design's significant contribution to global economies, I am confident it will offer much needed guidance.'Dids Macdonald OBE, founder CEO of Anticopying in Design (ACID)'This is an immensely practical book for designers and entrepreneurs who want to understand the issues of IP, product innovation, and business development. With clear explanations, many vivid examples, and strategically useful tips, it will be a valuable resource for creative minds at all levels of experience. A serious book but written with a sensitive touch on how to protect new ideas.'Richard Buchanan, Professor of Design, Management, and Innovation, Weatherhead Schoolof Management, Case Western Reserve UniversitySpringer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 220 pp. Englisch.…

N° de ref. del artículo 9783030627874

Título
Intellectual Property, Design Innovation, and Entrepreneurship
Autor
Matthias Hillner
Editorial
Springer, Birkhäuser Jan 2021
Año de publicación
2021
Estado
Neu
Encuadernación
Buch
Idioma
inglés
ISBN 10
303062787X
ISBN 13
9783030627874
Peso del artículo
500 gramos
Dimensiones
241x160x18 mm
Serie
Libro 11 de 52: Springer Series in Design and Innovation

buchversandmimpf2000

Emtmannsberg, BAYE, Alemania

Vendedor de 5 estrellas

Vendedor de IberLibro desde 23 de enero de 2017

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Impressum Thorsten Retsch Buchversand Mimpf2000 Oberölschnitz 16 95517 Emtmannsberg Deutschland Telefon: 09209-2023188 Email: mimpf2000@online.de USt-ID-Nr.: DE 235096871 Wir führen gebrauchte Bücher aus allen Sparten der Literatur

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Alemania