The Influencer Code: How to Unlock the Power of Influencer Marketing

Amanda Russell

45 valoraciones de Goodreads

Idioma: inglés

Editorial: Hatherleigh Press,U.S., 2020

1578268249 / 9781578268245

Librería: World of Books Inc, Montgomery, IL, Estados Unidos de AmericaWorld of Books Inc

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Descripción del artículo del vendedor

The Influencer Code is the essential reference for any company looking to leverage the power of influencers to elevate their brand and grow their business. From Fortune 500s to local fitness studios, whether you offer financial services or sell donuts, reaching today's consumers is more complicated than ever. More and more, marketers are reaching out to people who style themselves "influencers": those people who have a big-and, more importantly-loyal audience ready to hear what they have to say about anything. Yet despite "influencer marketing" fast becoming one of the biggest buzz terms of the decade, it couldn't be more misunderstood. Written by an accomplished entrepreneur, professor, and award-winning YouTube star, The Influencer Code breaks down the biggest myths that brands are getting wrong and shows you how to get it right by defining and showcasing what true influencer marketing is and how to leverage it to achieve your business goals in a simple yet powerful 3-step code. The Influencer Code simplifies the complex world of influencer marketing, covering how to research, evaluate, and employ the right influencers for their markets, as well as how to legally and strategically integrate them into marketing campaigns to achieve specific goals. The future of marketing depends on forming authentic partnerships between brands and influencers. The go-to resource for all things influencer marketing, The Influencer Code is your shortcut to making that future a reality.

N° de ref. del artículo CIN1578268249G

Título
The Influencer Code: How to Unlock the Power of Influencer Marketing
Autor
Amanda Russell
Editorial
Hatherleigh Press,U.S.
Año de publicación
2020
Estado
Good
Encuadernación
Hardback
Idioma
inglés
ISBN 10
1578268249
ISBN 13
9781578268245

World of Books Inc

Montgomery, IL, Estados Unidos de America

Vendedor de 2 estrellas

Vendedor de AbeBooks desde 23 de marzo de 2026

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ArtículoDe 4 a 12 días hábilesDe 3 a 6 días hábiles
Primer artículoEUR 0,00EUR 9,44
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission

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