Very Good in Very Good dust jacket; Black mark on front endpaper. ; Tells how entrepreneurs are starting new businesses based on gathering, organizing, and disseminating information and looks at specific firms.; 228 pages.

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Detalles bibliogr�ficos

T�tulo: INFOPRENEURS Turning Data Into Dollars
Editor: John Wiley & Sons, New York
Fecha de publicaci�n: 1988
ISBN 10: 0471633712
ISBN 13: 9780471633716
Encuadernaci�n: Hardcover
Edici�n: Sixth Printing.
Estado de la sobrecubierta: Sobrecubierta no Incluida

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Sinopsis

An "infopreneur" is an entrepreneur who turns information into income. This guide explains how to tap reserves of information, tailor them to the needs of the customer, and market them to business and government. Practical advice and insights are provided from successful infopreneurs, including how to consolidate, isolate and communicate information, generate new information products and services, and employ faster information for volatile markets. The reader is shown how to bill for services using a computer, telephone and credit cards to obtain instant payment for information provided, and how to tap the power of compiled names and data to enhance market effectiveness.

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Gibson's Books
AL, U.S.A.

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