IMC, the Next Generation Five Steps for Delivering Value and Measuring Returns Using Marketing Communication

We guarantee the condition of every book as it's described on the AbeBooks web sites. If you're dissatisfied with your purchase (Incorrect Book/Not as Described/Damaged) or if the order hasn't arrived, you're eligible for a refund within 30 days of the estimated delivery date. If you've changed your mind about a book that you've ordered, please use the Ask bookseller a question link to contact us and we'll respond within 2 business days. This does not affect your statutory consumer rights includ...