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Detalles bibliogr�ficos

T�tulo

Hacking Sales: The Playbook for Building a High Velocity Sales Machine

Editor

CreateSpace Independent Publishing Platform

Fecha de publicaci�n

2015

Idioma

Ingl�s

ISBN 10

1508655081

ISBN 13

9781508655084

Encuadernaci�n

Encuadernaci�n de tapa blanda

Estado

Good

Cat�logos de vendedores

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Sinopsis

The world of sales is a $500 billion industry that employs over 15 million people in the US alone. However, only a handful of colleges offer degrees in sales and most MBA programs don’t offer a single sales class. Business executives and investors have realized that a good sales team will make or break your business. As data and technology become cheaper to access, and more well-educated people choose careers in sales, the world of sales is undergoing a massive transformation. Consider this book your degree in modern sales. I call it Sales Hacking. In Hacking Sales, you’ll learn how to build a fully streamlined sales process using technology and innovative new techniques. Some of them include: Building your Ideal Customer Profile Finding theses Ideal Customers by the thousands Getting Contact Info at Scale Different Strategies for Targeting Prospects How to Properly Segment Lists for Mass Emailing Building, Testing, Measuring, Optimizing Email Campaigns Hiring, Training, Managing Outsourced Sales Development Teams Best Practices for Nurturing Leads Negotiations, Objections, and Closing the Deal The Art of Getting Referrals During the Honeymoon Period Plus Bonus Material and Much More

Acerca del autor

Max Altschuler has been an entrepreneur his whole life and learned sales at an early age from his father, David, who was a financial advisor. His entrepreneurial journey led him to San Francisco to work for an online education company called Udemy, in which he was the first sales hire and built the process that launched the Instructor side of the marketplace. Udemy recently raised a $32 million dollar series C round of funding with a valuation in the hundreds of millions. After Udemy, Max helped build the AttorneyFee marketplace as the Vice President of Business Development and departed after their acquisition by LegalZoom. He started Sales Hacker, Inc. to help other startups with fewer resources to sell their products and services to large corporations. This book is a product of the community and we're excited to see the growth and innovation that comes out of it.

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Revival Books Ltd
Unit 11 Hugh Business Park, Bacup Road, Waterfoot, Rossendale, BB4 7BT, United Kingdom

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Authorised Representatives: Michael Lane and Damian Carr

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