Grinding It Out: The Making Of McDonalds
Ray Kroc
ISBN 10: 0312929870 ISBN 13: 9780312929879
Editorial: St. Martins Paperbacks, 2012
Usado
Mass Market Paperback
Librería:
Reuseabook, Gloucester, GLOS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Vendedor de AbeBooks desde 24 de junio de 2014
Este artículo en concreto ya no está disponible.
Descripción
Descripción:
Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine. N° de ref. del artículo CHL1754381
Sinopsis:
Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries. But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise.
Acerca del autor: Ray Kroc (1902-1954) was a businessman, generally credited with building the McDonald's restaurant chain into one of the successful corporations in the world.
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Detalles bibliográficos
Título: Grinding It Out: The Making Of McDonalds
Editorial: St. Martins Paperbacks
Año de publicación: 2012
Encuadernación: Mass Market Paperback
Condición: Used; Very Good