Light wear to cover, slightly bumped corners, pages clean and unmarked. Firefly sells new and used books through our store front. We try to add a detailed description to as many titles as possible. If you have questions regarding this title, please contact us. Photos available on request.

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Detalles bibliogr�ficos

T�tulo

Get Different: Marketing That Can't Be Ignored!

Editor

Portfolio September 2021

Fecha de publicaci�n

2021

Idioma

Ingl�s

ISBN 10

0593330633

ISBN 13

9780593330630

Encuadernaci�n

Hardcover

Estado

Used Very Good

Estado de la sobrecubierta

Very Good

Cat�logos de vendedores

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Sinopsis

From Mike Michalowicz, bestselling author of Profit First, Clockwork, and Fix This Next, a practical and proven guide to standing out in a crowded market.

Many business owners are frustrated because they feel invisible in a crowded marketplace. They know they are better than their competitors, but when they focus on that fact, they get little in return. That's because, to customers, better is not actually better. Different is better. And those who market differently, win.

In his new marketing book, Mike Michalowicz offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
1. Does it differentiate?
2. Does it attract?
3. Does it direct?

Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn't stand out and connect with customers--the long-anticipated answer to the defining business challenge of our time.

Acerca del autor

Mike Michalowicz (mi-CAL-low-wits) launched and sold two multimillion-dollar companies and is the bestselling author of Profit First, The Pumpkin Plan, Clockwork, The Toilet Paper Entrepreneur, and Fix This Next. He is the host of the American Express Turning Points podcast, and he is a popular speaker who has shared his insights on business and entrepreneurship at TEDx, CreativeLive, INCmty, and others. His columns have appeared in The Wall Street Journal, Box Pro magazine, Entrepreneur, OPEN Forum, Harvard Business Review, and more.

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Descripci�n de la librer�a

Located in downtown Kutztown, we are an independently-owned and operated New and Used bookstore. Started in 2012 by two book aficionados, Firefly Bookstore strives to provide the best in diverse products and customer services. In addition to books on almost any subject, Firefly carries a large range of products including cards, bookmarks, audio books, and family tree charts. Additionally, we have a large tabletop game selection, including board games, dice and card games, and Role-Playing titles. We have a wide selection of puzzles from Pomegranate and others. We have in stock new, each year, a large collection of current year Calendars with 100s of titles and styles to choose from, always discounted. We buy and trade books and games whenever the store is open, and we are looking for material for every section. Store credit can be used on new and used material. We are interested in large purchases, such as collections and estate sales. We are particularly looking for gaming books, metaphysics, history, cooking, science, Pennsylvania history and children's books. For current news and announcements, find us on Facebook at www.facebook.com/fireflybookstore. We carry new and used books in our storefront. We want you to be satisfied with your purchase. Please contact us if you have questions regarding our items.

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Firefly Bookstore LLC
271 West Main Street, Kutztown, PA, 19530, U.S.A.

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Delivery Expectations

We ship most orders within 1-3 business days. All orders ship via United States Postal Service.

Standard

Media Mail shipments within the U.S. typically arrive within 3 to 8 business days, however; shipments may take up to 3 to 5 weeks to arrive.

Deliveries to APO / FPO / DPO addresses as well as packages to Alaska, Hawaii, Puerto Rico, Guam, and the US Virgin Islands can take 3 to 8 weeks to arrive.
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Shipping Terms

Orders typically ship via U.S. Media Mail within two (2) business days. We base our shipping rates on the average costs of shipping plus materials. We do not try to profit from shipping, preferring to keep the customers costs down. Heavier items we may contact the buyer regarding additional shipping, particularly overseas.

We wrap our items in water-resistant paper or bubble wrap prior to packing. Larger items will be boxed, delicate items will be wrapped in added padding particularly to protect covers, spines and corners. Smaller to medium items are packaged in paper-padded envelopes then all seams sealed with packing tape.

Insurance is generally not included for items under $100. If you want added insurance, please contact us to make arrangements.

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