In this "handbook for disruptors" (Eric Schmidt), The Geek Way reveals a new way to get big things done. It will change the way you think about work, teams, projects, and culture, and give you the insight and tools you need to harness our human superpowers of learning and cooperation.
What is “being geeky?” It’s being a perennially curious person, one who's not afraid to tackle hard problems and embrace unconventional solutions. McAfee shows how the geeks have created a new culture based around four norms: science, ownership, speed, and openness. The geek way seems odd at first. It's not deferential to experts, fond of planning and process, afraid of mistakes, or obsessed with "winning." But it explains everything from why Montessori babies turn out to be creative tinkerers to how newcomers are disrupting industry after industry (and still just getting started).
When all four norms are in place, a culture emerges that is freewheeling, fast-moving, egalitarian, evidence-driven, argumentative, and autonomous. Why does the geek way work so much better? McAfee provides an original answer: because it taps into humanity's superpower, which is our ability to cooperate intensely and learn rapidly. By providing insights from the young discipline of cultural evolution, McAfee shows that when we come together under the right conditions, we quickly figure out how to build reusable spaceships and self-correcting organizations. Under the wrong conditions, though, we create bureaucracy, chronic delays, cultures of silence, and the other classic dysfunctions of the Industrial Era.
Mixing cutting-edge science, history, analysis, and stories that show the geek way in action, McAfee offers a new way to see the world and empowering tools for seizing the big opportunities of today and tomorrow.
Andrew McAfee is a Principal Research Scientist at the MIT Sloan School of Management and co-founder and co-director of MIT's Initiative on the Digital Economy. He studies how technological progress changes the world. He is the author of
More from Less and the coauthor of the New York Times bestselling
The Second Machine Age. Reid Hoffman is cofounder of LinkedIn, a partner at Greylock, and widely viewed as one of the most successful investors of all time. A founding board member of PayPal, he is now a board member at Microsoft as well as other companies and nonprofits. He's the host of WaitWhat's award-winning podcast Masters of Scale and the bestselling author of The Startup of You, The Alliance, and Blitzscaling.
A student of neuroscience and speech pathology, Sean Patrick Hopkins has translated his understanding of human behavior and vocal performance into a career in storytelling. His classical training and versatility with dialects has helped to create distinct and varied characters across many genres. In addition to narrating over 100 audiobooks, he has been seen and heard on film, television, video games, and stages in New York City and across the country. When not in the booth, you can find him buried in genealogy research, out exploring our National Parks, and raising an amazing daughter alongside his wife, fellow narrator Patricia Santomasso.
