It’s been estimated that more than 70 billion broilers are slaughtered globally each year to meet the growing demand for poultry meat. To uphold its position as the second most consumed meat globally, broiler production must mitigate several challenges, including the need to balance production and economic priorities with issues such as ethics, animal welfare, environmental impact and sustainability.
Future perspectives in broiler rearing: Incorporating the broiler point of view provides a comprehensive overview of conventional broiler production and considers the measures required to build a more sustainable sector. The book addresses the range of environmental and genetic factors which can influence the development of a healthy broiler chick, as well as best practices for managing the needs and maintaining the health of broilers from the hatching stage through to end of life.
Dr Henry van den Brand is an Associate Professor of the Adaptation Physiology Group at Wageningen University and Research, The Netherlands. His research is mainly focused on the early life of poultry, with special interest in incubation, early nutrition and thermoregulation. The aim of his research is to improve or maintain poultry health, welfare and resilience. Dr Van den Brand is also a contributor of our previously published title Embryo development and hatchery practice in poultry production (published in 2023).
Mona Giersberg is Associate Professor and coordinator of the AI & Animal Welfare Lab at Utrecht University, the Netherlands. Her research is located at the crossroads of (animal) welfare, sensor- and AI-based technologies, and ethics. Currently, she works on a systematic and strategic approach to transdisciplinary collaboration in the area of responsible AI for animal welfare.
Dr Leonie Jacobs, Associate Professor in Animal welfare and behavior, School of Animal Sciences, Virginia Tech. She focuses her research and extension efforts on improving animal welfare of production animals, mostly poultry. Recent projects focus on agroforestry approaches for broiler chickens, assessing the benefits of enrichment strategies on broiler chicken welfare, and identifying novel behavioral and physiological markers for positive animal welfare and affective states in broiler strains with differing growth potential.
Dr. Edgar O. Oviedo-Rondón is a Professor and Extension Specialist in the Prestage Department of Poultry Science at North Carolina State University. He received his Veterinary degree from the University of Tolima in Colombia. Edgar obtained his M.S. in Animal Nutrition and Production in Brazil at the State University of Maringa, Ph.D. in Poultry Science at the University of Arkansas, and in 2018 an MBA from NC State University. Dr. Oviedo has experience in the poultry industry as a Veterinarian, Nutritionist, Extension Specialist, and Consultant in 32 countries. Dr. Oviedo is author or co-author of 101 peer-review publications in Scientific Journals, 320 Proceedings of International Meetings, 302 abstracts of presentations in Scientific Meetings of National and International level, 97 popular press articles, 10 book chapters and 4 books.
Dr Elijah G. Kiarie is a Professor of Monogastric Nutrition (McIntosh Family Professorship in Poultry Nutrition) at the Department of Animal Biosciences at the University of Guelph, Canada. His research program harnesses basic and applied research to solve contemporary challenges in animal protein production. Current research focus: 1) Integration of parental, in-ovo, and early life nutrition strategies to bolster gastrointestinal and skeletal development for enhanced productivity and reduction in antibiotic use and 2) Evaluation of novel feed ingredients, feedstuffs processing technologies, and innovative feed additives to mitigate feed cost and environmental impact of poultry production. He has authored or co-authored over 165 articles in frontline peer-reviewed journals, 5 book chapters, over 60 invited conference proceedings, and over 170 peer-reviewed scientific conference abstracts.
