Descripción
Brown cloth with bordered title panel on the front cover; 6 x 8 inches; 80 pages, including 6 glossy photographic plates of Franklin models and 11 technical drawings illustrating mechanical components. Binding tight and square; text clean with light, even age toning. Moderate shelf wear with rubbing to lower corners and a scuff mark at the center of the spine. Laid in is the original printed price sheet, "Effective June 5, 1918.". The 1918 Franklin sales brochure serves as both an example of a marketing tool and a testament to the brand s technological prowess and dedication to luxury, reinforcing its appeal to both existing and prospective customers. This was a high-quality brochure for a high-quality early automobile. Founded in 1902 in Syracuse, New York, the Franklin Automobile Company became a pioneer in American automotive manufacturing, known for its innovative air-cooled engines. These engines, ideal for hot climates, contributed to the company's success in the early 20th century. Franklin cars were prized for luxury, durability, and cutting-edge engineering, appealing to affluent buyers. The company introduced advanced technologies, including aluminum engine blocks in the 1910s, and produced a range of vehicles from touring cars to high-end models. Despite financial struggles during the 1920s, Franklin's commitment to innovation and comfort left a lasting impact on the industry. Subjects: Franklin Automobile Company, Early automotive engineering, Car construction principles, Mechanical design, Automobile history 1910s, Sales and marketing ephemera,Automobilia, Trade catalog, Technical manual.
N° de ref. del artículo 20597
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