Framers: Human Advantage in an Age of Technology and Turmoil

Kenneth Cukier

583 valoraciones de Goodreads

Idioma: inglés

Editorial: Penguin Books Ltd, 2021

0593182596 / 9780593182598

Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)

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Descripción del artículo del vendedor

Cukier and his co-authors have a more ambitious project than Kahneman and Harari. They don't want to just point out how powerfully we are influenced by our perspectives and prejudices--our frames. They want to show us that these frames are tools, and that we can optimise their use.--ForbesThe essential tool that will enable humanity to find the best way through a forest of looming problems is defined in Framers by internationally renowned authors Kenneth Cukier, Viktor Mayer-Sch nberger and Francis de V ricourt. From pandemics to populism, AI to ISIS, wealth inequity to climate change, humanity faces unprecedented challenges that threaten our very existence. To frame is to make a mental model that enables us to see patterns, predict how things will unfold, and make sense of new situations. Frames guide the decisions we make and the results we attain. People have long focused on traits like memory and reasoning leaving framing all but ignored. But with computers becoming better at some of those cognitive tasks, framing stands out as a critical function--and only humans can do it. This book is the first guide to mastering this innate human ability. Illustrating their case with compelling examples and the latest research, authors Cukier, Mayer-Sch nberger and de V ricourt examine: - Why advice to think outside the box is useless. - How Spotify beat Apple by reframing music as an experience. - What the historic 1976 Israeli commando raid on Entebbe that rescued over 100 hostages can tell us about how to frame. - How the #MeToo twitter hashtag reframed the perception of sexual assault. - The disaster of framing Covid-19 as equivalent to seasonal flu, and how framing it akin to SARS delivered New Zealand from the pandemic. Framers shows how framing is not just a way to improve how we make decisions in the era of algorithms--but why it will be a matter of survival for humanity in a time of societal upheaval and machine prosperity.…

N° de ref. del artículo CIN0593182596A

Título
Framers: Human Advantage in an Age of Technology and Turmoil
Autor
Kenneth Cukier
Editorial
Penguin Books Ltd
Año de publicación
2021
Estado
Fair
Encuadernación
Hardback
Idioma
inglés
ISBN 10
0593182596
ISBN 13
9780593182598

World of Books (was SecondSale)

Montgomery, IL, Estados Unidos de America

Vendedor de 5 estrellas

Vendedor de IberLibro desde 20 de diciembre de 2007

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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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