Is Food Marketing Making Us Fat?. Este artículo no está disponible.
Idioma: inglés
Editorial: Now Publishers, 2011
- Tapa blanda
- Usado
Librería: Better World Books, Mishawaka, IN, Estados Unidos de AmericaBetter World Books
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Vendedor de IberLibro desde 3 de agosto de 2006
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Descripción del artículo del vendedor
Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
N° de ref. del artículo 42586270-6
- Título
- Is Food Marketing Making Us Fat?
- Autor
- Wansink, Brian, Chandon, Pierre
- Editorial
- Now Publishers
- Año de publicación
- 2011
- Estado
- Very Good
- Encuadernación
- Encuadernación de tapa blanda
- Idioma
- inglés
- ISBN 10
- 1601984669
- ISBN 13
- 9781601984661
- Peso del artículo
- 0,333 libras
- Dimensiones
- N/A
Is Food Marketing Making Us Fat? reviews the literature in marketing, nutrition, psychology, economics and related disciplines that investigate the link between marketing activity, food intake and obesity, with a particular emphasis on the effects of marketing on overeating. The authors bring together streams of research which have so far been largely disconnected. To limit the scope of the review, this monograph focuses on the direct effects of marketing activity under the direct control of food marketers and on consumption volume because of its direct impact on food/energy intake. It also reviews studies on food choice to the extent that it obviously impacts energy intake but exclude studies of the effects of marketing on energy expenditure.
“Sinopsis” puede pertenecer a otra edición de este título.
Reseña del editor
Is Food Marketing Making Us Fat? reviews the literature in marketing, nutrition, psychology, economics and related disciplines that investigate the link between marketing activity, food intake and obesity, with a particular emphasis on the effects of marketing on overeating. The authors bring together streams of research which have so far been largely disconnected. To limit the scope of the review, this monograph focuses on the direct effects of marketing activity under the direct control of food marketers and on consumption volume because of its direct impact on food/energy intake. It also reviews studies on food choice to the extent that it obviously impacts energy intake but exclude studies of the effects of marketing on energy expenditure.
“Acerca de” puede pertenecer a otra edición de este título.