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N� de ref. del art�culo 1292145129-11-1

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Detalles bibliogr�ficos

T�tulo: Exploring Strategy: Text and Cases
Editor: Pearson College Div (edition 11)
Fecha de publicaci�n: 2017
Idioma: Ingl�s
ISBN 10: 1292145129
ISBN 13: 9781292145129
Encuadernaci�n: Paperback
Edici�n: 11.
Estado: Good

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Sinopsis

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

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Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School Duncan Angwin is Professor of Strategic Management at Lancaster University Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.

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AZ Texts LLC
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