Established: Lessons from the World's Oldest Companies. Este artículo no está disponible.
Idioma: inglés
Editorial: Unbound Digital, 2018
- Tapa dura
- Usado

Librería: Sell Books, Elland, Yorks, Reino UnidoSell Books
Vendedor de IberLibro desde 27 de diciembre de 2024
Condición: Usado - Aceptable
EUR 2,98
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N° de ref. del artículo L-BQW00017-RAG-20251103-G
- Título
- Established: Lessons from the World's Oldest Companies
- Autor
- Dark Angels
- Editorial
- Unbound Digital
- Año de publicación
- 2018
- Estado
- Good
- Encuadernación
- hardcover
- Idioma
- inglés
- ISBN 10
- 1783524650
- ISBN 13
- 9781783524655
Heritage. Adaptation. Values. Flexibility.
From the oldest pub in the world to the Liberty Bell and the origins of a nation, Established: Lessons from the World’s Oldest Companies tells the stories of twelve businesses with a combined age of almost 5,000 years. They’ve survived war, plague, rebellion, boom, bust, depression and strange twists of fate. But how and what can we learn from them.
Spanning the local and the global, family businesses and household names such as Guinness and Wrigley, Established seeks to uncover the secrets behind the longevity of these twelve remarkable institutions. This is a book with points to make through stories told; all reinforced by photographs, many of them historic. Today the average lifespan of a business seems shorter than ever. The companies included here stand as living testaments to the value of rich, compelling stories in a world of quick-fix branding.
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