Emotion gestalten
Roth, Mareike; Saiz, Oliver
ISBN 10: 3035623848 ISBN 13: 9783035623840
Editorial: Birkhäuser, 2023
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Librería:
Books Puddle, New York, NY, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Vendedor de AbeBooks desde 22 de noviembre de 2018
Este artículo en concreto ya no está disponible.
Descripción
Descripción:
pages cm. N° de ref. del artículo 26397832551
Sinopsis:
Strategies for the design process considering emotions.
How does design make the indestructible character of a drill tangible? Why does a brand become a trusted friend? And what emotions should intelligent gardening tools actually radiate?
The accurate communication and design of emotional worlds remain one of the greatest challenges for companies and professional design. Designing Emotion offers practical support here. Based on current research from neuroscience and psychology, the book presents tools for systematically analysing emotions and controlling them through precise use of form, colour and material.
In addition to case studies and interviews, this expanded edition offers insights into the design practice of successful companies.
- Basic knowledge of emotions and psychological models for the design process.
- Still unrivaled publication on strategic design and emotion
- Expanded third edition with exclusive interviews, practical examples and analyses
- Available in German and English (Designing Emotion, ISBN 9783035623857)
Acerca de los autores:
Mareike Roth, Strategy Manager, lecturer and owner of the design office „hoch E“ in Nuremberg.
Oliver Saiz, Creative Manager, lecturer and owner of the design office „hoch E“ in Nuremberg.
In the Design & Emotion Lab, founded in 2023, they also explore the link between design and the psychology of human emotion. www.design-emotion-lab.com
Mareike Roth, Strategy Manager, Dozentin und Inhaberin des Designbüros „hoch E“ in Nürnberg.
Oliver Saiz, Creative Manager; Dozent und Inhaber des Designbüros „hoch E“ in Nürnberg.
Im 2023 gegründeten Design & Emotion Lab erforschen sie außerdem die Verbindung zwischen Design und der Psychologie der menschlichen Emotionen. www.design-emotion-lab.com
"Sobre este título" puede pertenecer a otra edición de este libro.
Detalles bibliográficos
Título: Emotion gestalten
Editorial: Birkhäuser
Año de publicación: 2023
Encuadernación: Encuadernación de tapa dura
Condición: New
Edición: 3ª Edición