Elvis and the Colonel: An Insider's Look at the Most Legendary Partnership in Show Business

Idioma: inglés

Editorial: St Martin's Press, 2025

1250892287 / 9781250892287

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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)

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Descripción del artículo del vendedor

A fresh biography of legendary entertainment manager Colonel Tom Parker, with a contrarian and corrective point of view. Colonel Tom Parker, often reviled in his time, led the strategy from the earliest days of Elvis's career. Together, they built the most legendary partnership in show business. For the first time, Colonel Parker's story is told by an insider, Greg McDonald, who worked under Parker for years. Never-before-heard stories of Parker's collaboration with Elvis reveal the man behind the legend and the strategies that made Elvis a commercial groundbreaker. Ingrained lore has it that Parker took advantage of "poor country boy" Elvis to sign the singer who became "The King". But Elvis and the Colonel shows that Elvis was not foolish when it came to business arrangements. This book is full of stories of innovations Parker made with his star client, including: --ingenious merchandising (eg, selling both "I love Elvis" and "I hate Elvis" buttons) --licensing and branding, from suits to toys, ashtrays to guitars --establishing The King as an artist-in-residence in Las Vegas --creating televised concert events, like Elvis' Christmas special Many of the practices Parker established are still deployed today by most major agencies. Parker's experience as a carny and an immigrant shaped his management style when he was at his peak, showing how he adapted big top practices to the big time. The heart of Elvis and the Colonel is the long, strong, warm and complex relationship between two iconic men.…

N° de ref. del artículo 00109727706

Título
Elvis and the Colonel: An Insider's Look at the Most Legendary Partnership in Show Business
Autor
Greg Mcdonald
Editorial
St Martin's Press
Año de publicación
2025
Estado
Fair
Encuadernación
Paperback
Idioma
inglés
ISBN 10
1250892287
ISBN 13
9781250892287

World of Books (was SecondSale)

Montgomery, IL, Estados Unidos de America

Vendedor de 5 estrellas

Vendedor de AbeBooks desde 20 de diciembre de 2007

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ArtículoDe 4 a 12 días hábilesDe 3 a 6 días hábiles
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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SBYB, Inc.

900 Knell Rd
Montgomery, IL Estados Unidos de America 60538